[haiku-web] Re: Porting the website theme to Drupal 5.7

On Mon, 2008-03-17 at 16:05 -0700, Urias McCullough wrote:
> On 17/03/2008, Jorge G. Mare <koki@xxxxxxxxxxxxxx> wrote:
> >  > Anyway, how private is the template code? I would like to keep track
> >  > of changes in a Mercurial repository and I would like to publish this
> >  > in a hidden (but not secured, closed off) location in the haiku-os.org
> >  > domain. Can I do that, or do we need more security measures?
> >
> > As (one of) the main authors of this theme, I hope I have a say on
> >  this. :)
> 
> Indeed, you should :)
> 
> >  I would be reluctant to put the theme up for anyone to grab. The reason
> >  is that this theme is also part of our identity, and if anyone can take
> >  our theme and use it, then we risk diluting the Haiku brand. Even open
> >  source projects (such as Ubuntu, and even Drupal) take this position and
> >  do not release their website themes, and I think it would be the wise
> >  thing to do for Haiku.
> 
> My only observation here is that the re-use of nearly the exact same
> theme on the NorCal-HUG site may already does what you're suggesting
> we shouldn't allow... Not that I am really one to complain - but we
> shouldn't maintain a double-standard.

I am afraid you are missing a fundamental aspect of branding. :)

Selectively allowing the use of the theme for Haiku user groups (such as
NORCAL-HUG) or regional chapters of the Haiku project (such as
haiku-os.it) does not dilute the brand, but rather strengthens it.

But if you put the theme in a public repository, that means that anybody
can grab it and use it. Then you could end up with many sites unrelated
to Haiku using our theme; that would dilute our brand, because it breaks
the association between the theme and the project. That's what I think
we need to try to avoid.

Cheers,

Koki


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