Craig; At the last NAB, LG, Samsung and Audiovox showed ATSC m/h prototype receivers. It looks like the patent disclosure statements for A/153 aren't public, but each of the above have significant included patents. Of course, it's 'kind of foolish' at this point to say that anybody is putting M/H into phones since they have to embed their stuff into silicon, and we don't have even a publicly-available candidate standard, but that should change within a few weeks. It's also possible that the cs will be discovered to have significant nits and needs to be re-tooled after the candidate standard phase. Which will tend to impact silicon-based systems. Boy, oh, boy do you go out on a limb continuously to fan Apple. "i-tunes" tagging in non-iPods and iPhones is an example of Apple playing in the HD radio space? One of the reasons I won't consider an iPod or iPhone is because neither permits me to use radio, and I would like to carry fewer portable devices, not more. (I usually carry an am/fm radio.) I can safely say that it is quite unlikely that M/H will offer much in the way of useable bits for iPods or iPhones -- like content tagging -- absent one or the other offering -- say -- an ATSC m/h reception capability. I don't see Apple listed as an ATSC member http://www.atsc.org/members/ but Microsoft, MobiTv, Samsung, LG, Qualcomm, and many others are so listed. Apple is free to play catch-up. If they start now, they can have their hype in full-swing by next Christmas, when many of the others will be at a fever pitch. John Willkie -----Mensaje original----- De: opendtv-bounce@xxxxxxxxxxxxx [mailto:opendtv-bounce@xxxxxxxxxxxxx] En nombre de Craig Birkmaier Enviado el: Sunday, December 21, 2008 4:08 AM Para: opendtv@xxxxxxxxxxxxx Asunto: [opendtv] Re: Public M/H information At 11:47 AM -0800 12/20/08, John Willkie wrote: >Let me see. Samsung, LG, Nokia, Audiovox and Kenwood will be supporting M/H >from the handset end of things. As a starter. Which is not to say that the >pump will still need some priming. Are you saying that they are putting M/H into phones? I can easily believe that they will build receivers, but getting a telco to sell phones with this capability is quite another problem. >The holdup is that only at the highest end of the market are such phones >sold independent of cell carriers and their subsidies. And, you can't make >this service a commercial success without a broader base than that. Youa re correct. >But, there is still a chicken and egg situation. The most interesting >features -- using the OMA rich media environment and the optional back >channel capability in M/H 1.0 will involve skill sets that are still quite >new to broadcast workflows. Correct again. You;re on a roll! > >Apple is free to play catch-up, but I think their position as innovators >would be better served by being the first to enter the market. Indeed, my >reading of the NAB fastroad report is that it was geared to Apple. No doubt that Apple could play here, if broadcasters were to provide appropriate bits. I would note that they are playing in the HD radio area with iTunes tagging. Regards Craig ---------------------------------------------------------------------- You can UNSUBSCRIBE from the OpenDTV list in two ways: - Using the UNSUBSCRIBE command in your user configuration settings at FreeLists.org - By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word unsubscribe in the subject line. ---------------------------------------------------------------------- You can UNSUBSCRIBE from the OpenDTV list in two ways: - Using the UNSUBSCRIBE command in your user configuration settings at FreeLists.org - By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word unsubscribe in the subject line.