Sounds like you're set up for a "flashing-action" sign....that would be good advertising for your situation. Damon B Telrad Electronics Fort Wayne IN ----- Original Message ----- From: "Paul" <dntwntv@xxxxxxxxxxxxx> To: <techassist@xxxxxxxxxxxxx> Sent: Thursday, December 22, 2005 2:28 PM Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop? > It depends on several factors. Where you are located, the competition, and the > population. I have no competition,have one of the best locations in town, > between the bank and the post office,and population about 30,000 in a 5mi. > radius. I have not advertised in the SBC book, for over 5yrs. This year I am > only in books that list me free with out being asked. I agree word of mouth and > repeat customers is some of the best advertising. However if you have little or > no exposure to passing traffic,and a relatively new business in the area, you > have to advertise somewhere. I have done coupons, radio, and newspaper ads. > Less than 2% results most of the time. > Paul > > > --- Larry <schntv@xxxxxxxxxxxx> wrote: > > > word of mouth is hard to beat. > > make customers feel welcome, dont let them feel they are > > bothering you. > > and if you fix their tv at the price you estimated, they and > > their friends will come back. > > Larry > > > > > > Armando Guerra wrote: > > > > > At the present time the ad is paying for itself because we get alot of the > > > "snowbirds"that come in around october and stay here until april or > > may.They > > > find us in the book unless they are told by one of our customers that have > > > done business with us (word of mouth).As for the phone co.,they did not > > > mention to me that I could cancel my contract and keep the same # even if I > > > > > had to wait until the renewel time.Thanks for the info. > > > Mando > > > AZ > > > > > > > > > ----- Original Message ----- > > > From: "becyn" <becyn@xxxxxxxxxx> > > > To: <techassist@xxxxxxxxxxxxx> > > > Sent: Thursday, December 22, 2005 10:35 AM > > > Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop? > > > > > > > > > > > >>Armando, > > >>That only applies if you try to cancel durring the contract period. All > > >>you have to do is NOT RENEW the CONTRACT. > > >>You are not REQUIURED to have yellow page advertizing if you have a > > >>business phone. However, you DO get a free name listing, just because > > >>you are a commercial customer. > > >> > > >>As an ASC I get mfr referals, as well as making myself known to the > > >>local retailers. I have not been in the (paid) yellow pages for 5 years > > >>and have more than enough work. > > >> > > >>There are too many books both on the net and in circulation. You could > > >>spend a fortune on that confusion. > > >>Besides , I find that we got a alot more "finger shopping" calls that > > >>only wasted our time. Now 90% of calls result in $$. > > >> > > >>Jim McVey > > >>McVey Alltronix > > >>327 Broadway > > >>Newburgh N.Y. 12550 > > >> > > >>"If it doesn't play... > > >>CALL MCVEY !!!!!!" > > >>Factory authorized > > >>service for over 20 > > >>major brands. > > >>845 561 8383 > > >>(Last of the Mohegans) > > >>Armando Guerra wrote: > > >> > > >> > > >>>I have used the yellow pages for about 25yrs and I remember that about > > >>>10yrs > > >>>ago,I tried to cancel them due to them getting too expensive but the phone > > >>>company told me that If i did cancel,I would have to get another telephone > > >>>#.I have had this # since I started and hate to give it up since my > > >>>customers are well familiar with it. > > >>>Mando > > >>>AZ > > >>>----- Original Message ----- > > >>>From: "Al L" <alleathe@xxxxxxxxxxx> > > >>>To: <techassist@xxxxxxxxxxxxx> > > >>>Sent: Thursday, December 22, 2005 7:25 AM > > >>>Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop? > > >>> > > >>> > > >>> > > >>> > > >>> > > >>>>Good post. Does anybody have the Cahunas to cancel Yellow Pages,and run a > > >>>>nice ad every week in some different newspaper?Maybe offer a coupon good > > >>>>for > > >>>>a month, or indefinitely? I think I will try one of the mail out coupon > > >>>>deals soon. > > >>>> > > >>>>Al's TV > > >>>>Al Leatherman > > >>>>973-361-5796 > > >>>>----- Original Message ----- > > >>>>From: "Robert McPherson" <rm502@xxxxxxxxxxxxx> > > >>>>To: <techassist@xxxxxxxxxxxxx> > > >>>>Sent: Thursday, December 22, 2005 10:07 AM > > >>>>Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop? > > >>>> > > >>>> > > >>>> > > >>>> > > >>>> > > >>>>>I agree that the Yellow Pages is not a satisfactory method of > > >>>>>advertising > > >>>>>anymore. The Yellow Pages is expensive for the size of ad you get, you > > >>>>>have > > >>>>>no control over the geographic area that you are reaching, it is a year > > >>>>>before you can revise your ad to reflect changes in your business, and > > >>>>>since > > >>>>>there are so many competitive "Yellow Pages" published by other > > >>>>>companies - > > >>>>>the customer owns several directories and could miss your ad in the > > >>>>>"Real > > >>>>>Yellow Pages" > > >>>>> > > >>>>>Customer Referals, referals from other shops that are overloaded or > > >>>>>don't > > >>>>>service a particular brand or type of item, Weekly newspapers, and > > >>>>>direct > > >>>>>mail flyers are a better way. Also, I am seriously thinking about > > >>>>>advertising on Google. I've heard it is quite reasonable and a search > > >>>>>for > > >>>>>"TV Repair" from a particular geographic area can bring up a right side > > >>>>>of > > >>>>>the Google page ad bought from them. > > >>>>> > > >>>>>Robert McPherson > > >>>>>Computer & Television Service > > >>>>>1322 Durrett Lane Louisville, KY 40213 > > >>>>>Telephone (502) 367-9324 Cellphone (502) 298-6997 > > >>>>>Email rm502@xxxxxxxxxxxxx > > >>>>> > > >>>>>----- Original Message ----- > > >>>>>From: "tvservice" <tvservice@xxxxxxxxxxxxx> > > >>>>>To: <techassist@xxxxxxxxxxxxx> > > >>>>>Sent: Thursday, December 22, 2005 9:41 AM > > >>>>>Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop? > > >>>>> > > >>>>> > > >>>>>Best: word of mouth > > >>>>>Next best: manufacterer referrals > > >>>>>Worst: yellow pages/phone book > > >>>>> > > >>>>>Robert > > >>>>>tvservice@xxxxxxxxxxxxx > > >>>>>H & H Electronics Inc > > >>>>>http://supertek.igniteinc.biz > > >>>>> > > >>>>>----- Original Message ----- > > >>>>>From: "William E Miller" <prototech@xxxxxxx> > > >>>>>To: <techassist@xxxxxxxxxxxxx> > > >>>>>Cc: <repair@xxxxxxxxxxxxxxx> > > >>>>>Sent: Wednesday, December 21, 2005 10:52 PM > > >>>>>Subject: [TechAssist] Off-Topic: How Do You Advertise Your Shop? > > >>>>> > > >>>>> > > >>>>> > > >>>>> > > >>>>> > > >>>>>>Feel free to take this to private e-mail (and I can summarize) if you > > >>>>>>lik= > > >>>>>>e, > > >>>>>>but I'm wanting to get your input on advertising. > > >>>>>> > > >>>>>>What has been your most effective advertising medium / venue? > > >>>>>> > > >>>>>>What has been your least effective advertising medium / venue? > > >>>>>> > > >>>>>>Any horror stories? > > >>>>>> > > >>>>>>Any slick tricks you've discovered? > > >>>>>> > > >>>>>>This should be interesting! *grin* > > >>>>>> > > >>>>>> > > >>>>>>William E. Miller, ASEET > > >>>>>>prototech@xxxxxxx > > >>>>>>Indiana USA > > >>>>>> > > >>>>>> > > > >>>>>>---------------------------------------------------------------------- ---- > > >>>>>> > > >>>>>> > > >>>>> > > >>>>>--- > > >>>>> > > >>>>> > > >>>>> > > >>>>>>This Email List is accessible to the general public through search > > >>>>>> > > >>>>>> > > >>>>> > > >>>>>engines. Remove: http://www.tech-assist.org/remove.htm > > >>>>> > > >>>>> > > >>>>> > > >>>>>>Set Vacation > > >>>>>> > > >>>>>> > > >>>>> > > >>>>>mailto:ecartis@xxxxxxxxxxxxx?subject=set%20techassist%20vacation > > >>>>> > > >>>>> > > >>>>> > > >>>>>>Lost Password: http://www.tech-assist.org and select "Login > > > === message truncated === > > Paul ,B > Central TV&Video > 911W Grand Ave > Grover Beach Ca. > (805)481-8084 > -------------------------------------------------------------------------- --- > This Email List is accessible to the general public through search engines. Remove: http://www.tech-assist.org/remove.htm > Set Vacation mailto:ecartis@xxxxxxxxxxxxx?subject=set%20techassist%20vacation > Lost Password: http://www.tech-assist.org and select "Login Problems?". > Email Archives: //www.freelists.org/archives/techassist/ > ----------------------------------------------------------------------------- This Email List is accessible to the general public through search engines. Remove: http://www.tech-assist.org/remove.htm Set Vacation mailto:ecartis@xxxxxxxxxxxxx?subject=set%20techassist%20vacation Lost Password: http://www.tech-assist.org and select "Login Problems?". Email Archives: //www.freelists.org/archives/techassist/