[TechAssist] Re: Off-Topic: How Do You Advertise Your Shop?

  • From: Larry <schntv@xxxxxxxxxxxx>
  • To: techassist@xxxxxxxxxxxxx
  • Date: Thu, 22 Dec 2005 13:53:31 -0500

word of mouth is hard to beat.
make customers feel welcome, dont let them feel they are 
bothering you.
and if you fix their tv at the price you estimated, they and 
their friends will come back.
Larry


Armando Guerra wrote:

> At the present time the ad is paying for itself because we get alot of the 
> "snowbirds"that come in around october and stay here until april or may.They 
> find us in the book unless they are told by one of our customers that have 
> done business with us (word of mouth).As for the phone co.,they did not 
> mention to me that I could cancel my contract and keep the same # even if I 
> had to wait until the renewel time.Thanks for the info.
> Mando
> AZ
> 
> 
> ----- Original Message ----- 
> From: "becyn" <becyn@xxxxxxxxxx>
> To: <techassist@xxxxxxxxxxxxx>
> Sent: Thursday, December 22, 2005 10:35 AM
> Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop?
> 
> 
> 
>>Armando,
>>That only applies if you try to cancel durring the contract period. All
>>you have to do is NOT RENEW the CONTRACT.
>>You are not REQUIURED to have yellow page advertizing if you have a
>>business phone. However, you DO get a free name listing, just because
>>you are a commercial customer.
>>
>>As an ASC I get mfr referals, as well as making myself known to the
>>local retailers. I have not been in the (paid) yellow pages for 5 years
>>and have more than enough work.
>>
>>There are too many books both on the net and in circulation. You could
>>spend a fortune on that confusion.
>>Besides , I find that we got a alot more "finger shopping" calls that
>>only wasted our time. Now 90% of calls result in $$.
>>
>>Jim McVey
>>McVey Alltronix
>>327 Broadway
>>Newburgh N.Y. 12550
>>
>>"If it doesn't play...
>>CALL MCVEY !!!!!!"
>>Factory authorized
>>service for over 20
>>major brands.
>>845 561 8383
>>(Last of the Mohegans)
>>Armando Guerra wrote:
>>
>>
>>>I have used the yellow pages for about 25yrs and I remember that about 
>>>10yrs
>>>ago,I tried to cancel them due to them getting too expensive but the phone
>>>company told me that If i did cancel,I would have to get another telephone
>>>#.I have had this # since I started and hate to give it up since my
>>>customers are well familiar with it.
>>>Mando
>>>AZ
>>>----- Original Message ----- 
>>>From: "Al L" <alleathe@xxxxxxxxxxx>
>>>To: <techassist@xxxxxxxxxxxxx>
>>>Sent: Thursday, December 22, 2005 7:25 AM
>>>Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop?
>>>
>>>
>>>
>>>
>>>
>>>>Good post. Does anybody have the Cahunas to cancel Yellow Pages,and run a
>>>>nice ad every week in some different newspaper?Maybe offer a coupon good
>>>>for
>>>>a month, or indefinitely? I think I will try one of the mail out coupon
>>>>deals soon.
>>>>
>>>>Al's TV
>>>>Al Leatherman
>>>>973-361-5796
>>>>----- Original Message ----- 
>>>>From: "Robert McPherson" <rm502@xxxxxxxxxxxxx>
>>>>To: <techassist@xxxxxxxxxxxxx>
>>>>Sent: Thursday, December 22, 2005 10:07 AM
>>>>Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop?
>>>>
>>>>
>>>>
>>>>
>>>>
>>>>>I agree that the Yellow Pages is not a satisfactory method of 
>>>>>advertising
>>>>>anymore.  The Yellow Pages is expensive for the size of ad you get, you
>>>>>have
>>>>>no control over the geographic area that you are reaching, it is a year
>>>>>before you can revise your ad to reflect changes in your business, and
>>>>>since
>>>>>there are so many competitive "Yellow Pages" published by other
>>>>>companies -
>>>>>the customer owns several directories and could miss your ad in the 
>>>>>"Real
>>>>>Yellow Pages"
>>>>>
>>>>>Customer Referals, referals from other shops that are overloaded or 
>>>>>don't
>>>>>service a particular brand or type of item, Weekly newspapers, and 
>>>>>direct
>>>>>mail flyers are a better way.  Also, I am seriously thinking about
>>>>>advertising on Google.  I've heard it is quite reasonable and a search
>>>>>for
>>>>>"TV Repair" from a particular geographic area can bring up a right side
>>>>>of
>>>>>the Google page ad bought from them.
>>>>>
>>>>>Robert McPherson
>>>>>Computer & Television Service
>>>>>1322 Durrett Lane Louisville, KY 40213
>>>>>Telephone (502) 367-9324 Cellphone (502) 298-6997
>>>>>Email  rm502@xxxxxxxxxxxxx
>>>>>
>>>>>----- Original Message -----
>>>>>From: "tvservice" <tvservice@xxxxxxxxxxxxx>
>>>>>To: <techassist@xxxxxxxxxxxxx>
>>>>>Sent: Thursday, December 22, 2005 9:41 AM
>>>>>Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop?
>>>>>
>>>>>
>>>>>Best: word of mouth
>>>>>Next best: manufacterer referrals
>>>>>Worst: yellow pages/phone book
>>>>>
>>>>>Robert
>>>>>tvservice@xxxxxxxxxxxxx
>>>>>H & H Electronics Inc
>>>>>http://supertek.igniteinc.biz
>>>>>
>>>>>----- Original Message -----
>>>>>From: "William E Miller" <prototech@xxxxxxx>
>>>>>To: <techassist@xxxxxxxxxxxxx>
>>>>>Cc: <repair@xxxxxxxxxxxxxxx>
>>>>>Sent: Wednesday, December 21, 2005 10:52 PM
>>>>>Subject: [TechAssist] Off-Topic: How Do You Advertise Your Shop?
>>>>>
>>>>>
>>>>>
>>>>>
>>>>>
>>>>>>Feel free to take this to private e-mail (and I can summarize) if you
>>>>>>lik=
>>>>>>e,
>>>>>>but I'm wanting to get your input on advertising.
>>>>>>
>>>>>>What has been your most effective advertising medium / venue?
>>>>>>
>>>>>>What has been your least effective advertising medium / venue?
>>>>>>
>>>>>>Any horror stories?
>>>>>>
>>>>>>Any slick tricks you've discovered?
>>>>>>
>>>>>>This should be interesting! *grin*
>>>>>>
>>>>>>
>>>>>>William E. Miller, ASEET
>>>>>>prototech@xxxxxxx
>>>>>>Indiana USA
>>>>>>
>>>>>>
>>>>>>--------------------------------------------------------------------------
>>>>>>
>>>>>>
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-- 
Schneider TV & Electronic Inc.
5415 N. Wooster ave.
Dover, Ohio 44622       www.geocities.com/schntv2000/
330-343-0768         FCC. first class & Extra class K8WLY
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