[opendtv] Re: Visit at Best Buy

  • From: "John Shutt" <shuttj@xxxxxxxxx>
  • To: <opendtv@xxxxxxxxxxxxx>
  • Date: Mon, 6 Dec 2004 11:23:27 -0500


I see your point, but I think the heavy promotion of OTA digital will occur 
near the end of the transition, when 5G STBs or their ilk are available 
widely.  This type of promotion will consist of "if you wish to continue to 
receive OTA programming after XXXX, you need to purchase a Digital Tuner."

Until then, only those who purchase an HD monitor will care about a digital 
STB.  If a consumer currently receives only analog OTA on an NTSC monitor, 
why would they even want to run out and buy an STB today?  Would you 
recommend someone who does not own an HD monitor to go out and buy an STB 
today?  Perhaps, if they wish to view the multicasts out there, but my 
answer would be "not yet."



----- Original Message ----- 
From: "Ralph P. Manfredo" <rmanfredo@xxxxxxxx>

> John:
> That is why would John Q. or Mary Q. Viewer spend
> money for a STB they do not think they need unless they are told the 
> digital
> programming is on a different channel. 

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