[opendtv] Re: Visit at Best Buy

  • From: Doug McDonald <mcdonald@xxxxxxxxxxxx>
  • To: opendtv@xxxxxxxxxxxxx
  • Date: Mon, 06 Dec 2004 09:37:49 -0600

John Shutt wrote:

> Telling our digital viewers we are on UHF channel 55 is meaningless 

no it is not!!!

> to them 
> since all the consumer will ever see is 23-1 and 23-2 as a channel number. 
> They will never see the number 55 anywhere, they cannot enter the number 55 
> (at least on the Samsung, Zenith, and Sony examples we have here) so why 
> advertise "Digital 55"?

First, many users CAN enter the physical channel number.

Second, ALL users in your fringe area need to know the
physical number in order to get the appropriate antennas.

It is ESPECIALLY important to tell users if you analog and
digital channels are on separate bands. For example,
our analog 3 is actually digital 48. Our analog 49,
which more or less does not exist unless you have a
really really big antenna and a 0.5 dB preamp, is ALSO
digital 48 (same physical stationa as analog 3, that is,
48-1 maps to 3-1 and 48-2 maps to 49-1).

Doug McDonald

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