> Piracy is Good? > The New Laws of Television > > by Mark Pesce > > http://www.mindjack.com/feature/newlaws052105.html Very interesting article. I don't know if it was an example of "hyperdistribution," but I received the first episode of the Fox show House in the mail, as a DVD, a couple or three weeks before last season started. And I did watch it. And I watched the other episodes during the season. As the article states, the DVD or Bit Torrent version of this can happen right now. Originally, he says, the DVDs can be sold inside newspapers or magazines. The advertizing would be in the paper or magazine, or in the direct mailing of the DVD, not in the TV show in the DVD. That seems logical. But then after the brief perdiod of DVD hyperdistribution would come the Internet hyperdistribution, using for example Bit Torrent. He says that this is inevitable, as the shows will soon find their way to the Internet. So, Internet distribution, and no need for a walled garden. So at this point, how does the producer make money? According to the article, he makes money because the *fans* of the show will buy the DVD boxed set, will encourage others to do the same, and ultimately that's how the producer will make money. Could be. The question remains, would the boxed set of a series sell as well *if* the Bit Torrent version of the series were also available, allowing people to assemble their own DVD-R version? I'm sure that the boxed set sales will depend in large measure on how well the software for DVD-R recordings from BT is written. I think that in this worst case scenario (for broadcasters), broadcast TV would still have a place. At very least, in the distribution of real time events. News, weather, sports, and real-time reality shows. And who knows what other innovative programming that requires real-time mass distribution. Bert ---------------------------------------------------------------------- You can UNSUBSCRIBE from the OpenDTV list in two ways: - Using the UNSUBSCRIBE command in your user configuration settings at FreeLists.org - By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word unsubscribe in the subject line.