Kilroy Hughes wrote: http://www.dgtvi.it/stat/Allegati/Rapporto_GFK_maggio_2008.pdf >> Slide 9. The MHP STBs sold fairly well about a year ago, then >> the bottom fell out. Many more people are now buying >> integrated sets. > > [KH] Isn't that because the government subsidized the cost of > the first million or so boxes? Not unlike US DTV "adapters". > They went like hotcakes when they were giving them away, but > it looks like they didn't find enough interest (consumer > cost/benefit) to sustain momentum. Picture a rocket burning > government money that shoots up, runs out of Lire (ok, Euros), > but doesn't hit escape velocity for a sustainable orbit. Duck > and cover. Hmmm. In the FAQ item 14, http://www.dgtvi.it/stat/Domande_frequenti/Domande_generali/Page1.html they don't stipulate any max number of these subsidized STBs. I don't think that's the issue here. They do say, though, that the 70 euro subsidy only applies for now to the two regions where DTT has replaced some of the analog channels entirely. I.e. Sardegna and Valle d'Aosta. Still, that slide I alluded to before shows that even the MHP non-subsidized STBs, i.e. those presumably sold mostly in the other regions, have sort of lost favor. They used to be fairly popular. Also, the integrated sets are not interactive, just to be clear on that. There's no DVB-T/C integrated set "agreement." There is a DVB-T integrated requirement starting in 2009. But Italy is not heavily cabled. It's more like Australia than the US. Also, these subsidized STBs plug into a phone line, via internal modem, so they don't require a broadband connection. They warn you, your phone won't work when you're doing interactive stuff. I certainly agree that some shows could use simple interactivity quite well, though. My wife likes to watch the dance competitions, for instance. Simple voting interactivity would do wonders in that sort of show, wouldn't it? And it would just require a remote. Bert ---------------------------------------------------------------------- You can UNSUBSCRIBE from the OpenDTV list in two ways: - Using the UNSUBSCRIBE command in your user configuration settings at FreeLists.org - By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word unsubscribe in the subject line.