[pure-silver] Re: Fees
- From: "Eric Neilsen Photography" <eric@xxxxxxxxxxxxxxxxxxxxxxxxxx>
- To: <pure-silver@xxxxxxxxxxxxx>
- Date: Thu, 20 Apr 2006 09:55:22 -0500
I would suggest that it has to do with your target market. There are studios
here in Dallas, that charge a sitting fee which includes 1) 8x10 finished
print - that means mounted with an over matte, but no frame for $750.00.
That might include 10 to 15 rolls of medium format shots; extra prints start
at $250.00 and the sky is the limit. If you are looking for pricing
guidance, check with the PPA or similar organization. I believe that you can
pretty much get away with what ever the customer thinks you are worth.
There are wedding photographers that pull in a whopping $5,000 to $10,000
per weeding! I can't believe that people would pay that, but for some that
is nothing. The brides are putting on $15,000 dresses. It is SICK! But hey,
that is just me. What some people spend on a wedding an entire village could
eat WELL for a year.
OK, OK, I am dismounting my high horse. But... a reasonable fee which
includes a print or two that is hand crafted is not much to ask. If you look
at it in an hourly sense, a courier service is less than $150.00/hr, a clerk
to file paper work and book appointments does not make 150 to 200/hr. There
are certainly aspects of the shoot that cost a lot, and some that don't.
Is your product a quick print from a drug store or a finely finished work,
dare I say it, of ART?
40/hr is still a good living wage if that is after all your taxes, etc. It
is not top wages, but not every one gets overly compensated like the CEO at
Exxon : )
It is after all, just a portrait right.
Ok, ok.
Good luck
Eric
Eric Neilsen Photography
4101 Commerce Street
Suite 9
Dallas, TX 75226
http://e.neilsen.home.att.net
http://ericneilsenphotography.com
> -----Original Message-----
> From: pure-silver-bounce@xxxxxxxxxxxxx [mailto:pure-silver-
> bounce@xxxxxxxxxxxxx] On Behalf Of Justin F. Knotzke
> Sent: Thursday, April 20, 2006 8:23 AM
> To: pure-silver@xxxxxxxxxxxxx
> Subject: [pure-silver] Re: Fees
>
> <quote who=Gianni Rondinini] date=[20/04/2006 09:06/>
>
> > uhm, i realize my mail sounds a bit rude. disregard it.
> >
> > read that this way: 200usd/hour is a big lot of money, anything you
> > may be talking about [1], and expecially if you go on charging for
> > prints and films, too. i don't know of any "common" photographer
> > taking that money. i think that making your customers pay for film and
> > prints *and* some extra for your time is ok, but 150/200usd seems me
> > really too much.
>
> The rate includes film and development.
>
> I recently did a studio shoot. I only charged for materials. My time
> was free.
>
> It cost the client $220 just in film, studio and development. No
> prints.
>
> Add in 3hrs of my time in the studio, plus say 2hrs for development
> time plus the time it took to rent the studio, go to the colour lab
> twice.. Figure another hour of my time. That's six hours total.
>
> At $150 an hour x 3 hrs = $450 charged to the client.
>
> $450 - $220 (film and dev) = $230
>
> $230 / 6hrs = $40/h
>
> I'd say I'm pretty cheap. That doesn't include the cost of my
> equipment and the usual hassles of dealing with 6 primadonnas.
>
> J
>
> --
> Justin F. Knotzke
> jknotzke@xxxxxxxxxx
> http://www.shampoo.ca
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