[opendtv] Re: DTT tuner design

  • From: Don Moore <donmoore@xxxxxxxxxxxx>
  • To: opendtv@xxxxxxxxxxxxx
  • Date: Wed, 04 Jul 2007 08:52:10 -0400

Tom Barry wrote:
I'm not sure either CE manufacturers or broadcasters are willing to spend much to ensure OTA is good enough to keep people from migrating to cable.

That's the 64 Million Dollar Question?

Unfortunately the answer is CONTENT. Once people have invested in High Definition Monitors, they eventually discover they need High Definition Service. They can spend upwards are $300 to have an outside antenna installed to receive 3 or 4 channels, offering approximately 2 to 3 hours of HD content a day OR they can spend an additional $6 to $20 a month to add the HD Tier on their cable for 10 or more 24 hours a day of HD Content.

I have seen these people.  They will watch flowers bloom in HD or cut off their 
television set before they watch standard definition.

Cable and Satellite took the lead in HD Content delivery and broadcasters have 
less than 18 months to recover or become irrelevant to the consumer.

People don't care about tuners - they want a solution.  Broadcasters don't 
offer a solution - they offer a kit.


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