Phylls, Remember that 56,000 thousand stitches will take approximately 1 hour to run. Between hooping, thread selection and set up, thread/bobbin breaks, etc... and realistically running your machine at about 1000 stitches per minute. Although your take home pay may not be $60 bucks per hour, your shop wage should be at least in that area. Don't forget about overhead - lights, rent, supplies, and, by all means, what you paid for that sweet machine. There's also something you should consider... in business school, I think they call it a "convenience charge". I could be wrong on the term. What it means is how much money could you have made on other business had you not had to tie up your machine for that one hour on that one job??? Say you are making $6 bucks for simply sewing out a school name on a dozen bags. Each bag takes 5 minutes each. Therefore, you could have made $72 bucks in that hour where you've decided to do a 56,000 stitch for less. Now of course that's just business theory and that only applies if you have business lined up and waiting. If you are sitting around and waiting for business, it's a totally different story. Also consider if this job will bring in other work? Maybe it's a first time customer and you want them to help spread "good word of mouth". You will always have the final say in the final price. Just don't undersell yourself. At our shop, we usually don't do anything for less than $7.95. Unless we are having a sale day and that's just to make up for slow times. Study your competition and / or fellow embroiderers in the area. Your competition will call you and ask about your pricing if they haven't done so yet - usually anonymously. Sometimes they might drop by and look around, ask questions and even buy something from you to assess your pricing, quality, and customer service. You know, so they know where they stand. If we're ever in a new part of town or traveling, we always make it a point to drop in on any local embroidery shops just to look around and if they are far away enough from home, we share embroidery stories. Best of luck to you. Ed Ed & Maralien Orantes E.M. Broidery 900 Terry Parkway, Ste. 200 Terrytown, La. 70131 504-EMBROID (504-362-7643) or 504-433-0099 office 504-433-0100 fax -----Original Message----- From: amayausers-bounce@xxxxxxxxxxxxx [mailto:amayausers-bounce@xxxxxxxxxxxxx]On Behalf Of PHYLLIS MCINTIRE Sent: Saturday, February 05, 2005 3:50 PM To: amayausers@xxxxxxxxxxxxx Subject: [amayausers] pricing Hello everyone, I am new to this business only doing a few jobs here and there. But now am getting serious and need to know about how we should price items. When we display our clothing with designs and say the design is 56,000 stitches are we to charge $56 plus the cost of the shirt? I personally wouldn't buy something that spendy yet if you need to charge $1.00 per thousand stitches in order to make a profit and pay for your thread then how in the world do you break everything down? I only have 15 days to get my products finished and priced, can someone please help? Many thanks in advance Phylls Crickets' Creations