[amayausers] Re: pricing
- From: "Sharon" <springer37@xxxxxxxxxxxx>
- To: <amayausers@xxxxxxxxxxxxx>
- Date: Sat, 5 Feb 2005 17:26:26 -0700
Nope Jack! We have never done embroidery for one of your clients
either--unless sub-contracted by you! Sometimes Phyllis, it isn't always to
your best interest to be the cheapest in the area---just try to be fair and
be the "best", but be able to pay your bills too!!! I think my friend in
Oregon feels she must make at least $25-$35 an hour to make it profitable
for her and she works out of her home with one machine. She has no problem
turning away work if they try to talk her into low ball prices. She is one
tough lady, does quality work and stays busy.
Sharon
Rod Springer
Melco Trained Technician/Owner
(Design Shop Pro+ Digitizing)
Boise, ID
(208) 938-3038
springer37@xxxxxxxxxxxx
----- Original Message -----
From: "Jack Fuller" <Jack@xxxxxxxx>
To: <amayausers@xxxxxxxxxxxxx>
Sent: Saturday, February 05, 2005 4:47 PM
Subject: [amayausers] Re: pricing
>
> Something else I thought of just after submitted my last reply. I have
never
> had a customer call just to compare prices. Certainly other embroiderers
> have this happen often. Rod Springer and I compete in the same market but
as
> far as I know none of my customers have been to Rod first. I don't know
> about Rod's experience though. Although I have taken customers from my
> competition I know of one large account who went somewhere else
afterwards.
> But it was due to my unwillingness at the time to accept credit cards. So
> the moral to that story is that price is not as important as other things
> such as how long it takes to get the order out and other customer service
> related issues. Just take a minute and call some of your competitors and
ask
> them about pricing and what their specialties are. Maybe they have a
service
> that you could use to better serve your customer's needs. I have spoken
with
> others in the Boise area and have found them quite helpful. I use Rod for
> all my digitizing in addition to servicing my AMAYA. He has done hats for
me
> too. I feel very comfortable using Rod as a backup.
>
> -----Original Message-----
> From: amayausers-bounce@xxxxxxxxxxxxx
> [mailto:amayausers-bounce@xxxxxxxxxxxxx] On Behalf Of Jack Fuller
> Sent: Saturday, February 05, 2005 4:27 PM
> To: amayausers@xxxxxxxxxxxxx
> Subject: [amayausers] Re: pricing
>
> I agree with Sharon and Rod about not giving the store away. If your
> supplier has a retail price list you can get then consider how they price
> items. For example, the single price, dozen and case lot prices take
volume
> into account. I charge case lot or dozen pricing because that is what the
> catalog shows. This is often known as the ASI price. I generally don't do
> ones and two's. I try to hold to a minimum of 6 items. If your customer
goes
> online to check your prices against the competition's you should be in
line.
> Many long-time gurus of embroidery say not to discount the embroidery fee
> but wiggle a bit on the garment price. I do this on orders of $500 or
more.
> If you do garments supplied by the customer you have no markup to help
cover
> the items you damage so $1.50 with a minimum of say $10.00 is not out of
> line.
> Jack Fuller
>
> -----Original Message-----
> From: amayausers-bounce@xxxxxxxxxxxxx
> [mailto:amayausers-bounce@xxxxxxxxxxxxx] On Behalf Of Sharon
> Sent: Saturday, February 05, 2005 4:01 PM
> To: amayausers@xxxxxxxxxxxxx
> Subject: [amayausers] Re: pricing
>
> Hi Phyllis,
> Not knowing what part of the country you are from, pricing will vary
> depending on what the market in that area will bare. I have a friend in
> Oregon who has no competition within a large radius. She charges set-up
> fees, $1.00 per thousand stitches (regardless of how large the design is),
> charges more than that if it is metallic thread being used, marks up her
> garments by at least 60% and sometimes up to 100%, charges more if the
> garment is not ordered through her business, charges editing fees,
> digitizing fees, "use" fees if it is a design she has to purchase, and
> should she be asked to pre-shrink a garment, that is an additional $5.00.
> AND, she will even charge them $1 should she break a needle during their
> run!!! She has all the business she can possible handle and never has a
> complaint from her clients. There is something about the perceived value
of
> a garment that makes the customer treasure their personalized garment. We
> personally charge $1.00 per thousand for most things--unless it is a large
> order. You might make breaks at different volumns. We mark our garments
up
> at least 60%. We charge $10 per thousand stitches for digitizing. I do
not
> charge a set-up fee. I do charge more for metallic thread because it
costs
> more and will ruin our rollers faster. I provide free pick-up and delivery
> service if it is a good customer who places frequent or large orders.
>
> If you run only one head, you need to charge more to cover your expenses
and
> time than someone who has 4,6 or 12 heads running. If you run only one
> head, you are probably more willing to do "onsies" than the business
running
> a 12-head machine. Also, you need to build in at least a 2% "damage"
charge
> to cover any mistakes that might happen. Should you get a large order,
> maybe you can give a discount---just be careful. I have heard of some who
> actually charge up to $1.50 per thousand stitches and they get it!
>
> Remember, we paid a lot of money for our machines, software, hooping
> systems, stabilizers, threads, scissors, etc. etc. etc., space inside or
> outside our home, electricity, insurance on our equipment, taxes,
> bookkeeping system, training, travel, catalogs, cell phone, and we still
> need to be able to make a profit to pay ourselves a fair wage. We either
> run it as a business or it is just a hobby. If you do quality work, then
> don't be ashamed to charge for it.
>
> I know you will get other responses much better than mine but this might
> give you food for thought.
> Sharon
>
>
> Rod Springer
> Melco Trained Technician/Owner
> (Design Shop Pro+ Digitizing)
> Boise, ID
> (208) 938-3038
> springer37@xxxxxxxxxxxx
> ----- Original Message -----
> From: "PHYLLIS MCINTIRE" <PMCINTIRE@xxxxxxxxxxx>
> To: <amayausers@xxxxxxxxxxxxx>
> Sent: Saturday, February 05, 2005 2:49 PM
> Subject: [amayausers] pricing
>
>
> > Hello everyone, I am new to this business only doing a few jobs here and
> there. But now am getting serious and need to know about how we should
price
> items. When we display our clothing with designs and say the design is
> 56,000 stitches are we to charge $56 plus the cost of the shirt? I
> personally wouldn't buy something that spendy yet if you need to charge
> $1.00 per thousand stitches in order to make a profit and pay for your
> thread then how in the world do you break everything down? I only have 15
> days to get my products finished and priced, can someone please help?
> > Many thanks in advance
> > Phylls
> > Crickets' Creations
> >
>
>
>
>
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