[survived-dfw] Re: Lonely Photographer needs your help!
- From: Charlie Bannister <charlie@xxxxxxxxxxxxxxxxxxxx>
- To: survived-dfw@xxxxxxxxxxxxx
- Date: Wed, 10 Dec 2014 08:06:40 +0000
Hope you feel better soon, James.
Thanks for the comma witchcraft - that’s clever!
Charlie
> On 9 Dec 2014, at 20:09, Damn Fine Words <info@xxxxxxxxxxxxxxxxx> wrote:
>
> Just a major, major head cold and lung thing - I know a few people who've
> caught it and there's not much to do about it but hang in and hope it goes
> away. (A couple ended up on antibiotics, though.) Still, not fun!
>
> Cheers,
>
> James Chartrand
> Damn Fine Words/Damn Fine Ebooks
> www.damnfinewords.com <http://www.damnfinewords.com/>
>
> Connect with me: <http://twitter.com/menwithpens>
> <http://ca.linkedin.com/in/menwithpens>
> <http://www.facebook.com/menwithpens>
> On Tue, Dec 9, 2014 at 1:32 PM, Andree Kehn <andreekehn@xxxxxxxxx
> <mailto:andreekehn@xxxxxxxxx>> wrote:
> oh wow, that is a great trick!!
>
> Love the re-write too! Thanks!
>
> I hope you are feeling better! Was it the flu??
>
>
> On Dec 9, 2014, at 1:18 PM, Damn Fine Words wrote:
>
>> My rework of the copy, for fun:
>>
>> Curious about whether our photography skills fits into your budget? Wishing
>> you could have us snapping shots at your upcoming wedding?
>>
>> You can. And you can get a $1,000 discount, too.
>>
>> How? It's easy. If your wedding is set for an off-peak date, you can save
>> $1,000 on your wedding photography AND have us be there on your big day,
>> snapping shots you'll love forever.
>>
>> Find out if your wedding date is eligible for a discount now.
>>
>> That's what I'd do. When they click through, you can then have something
>> that shows them off peak dates, with a "eligible for a $1,000 discount", and
>> below it have the note about peak dates and their bonus.
>>
>> Some knowledge for you:
>>
>> Perceptually, writing out a number in full, with the comma ($1,000), makes
>> it look like more than when you don't have the comma ($1000). The number is
>> longer with the comma, and therefore our minds think it's a larger amount.
>>
>> So use the comma when giving discounts. (For example, "You'll save $2,500
>> off the regular rate!") Take it out when trying to downplay costs. (For
>> example, "It'll only cost you $5000.")
>>
>> See how that works? Even in this email, the $2,500 looks like more money
>> than the $5000!
>>
>>
>>
>>
>> Cheers,
>>
>> James Chartrand
>> Damn Fine Words/Damn Fine Ebooks
>> www.damnfinewords.com <http://www.damnfinewords.com/>
>>
>> Connect with me: <http://twitter.com/menwithpens>
>> <http://ca.linkedin.com/in/menwithpens>
>> <http://www.facebook.com/menwithpens>
>> On Mon, Dec 8, 2014 at 4:00 PM, Andree Kehn <andreekehn@xxxxxxxxx
>> <mailto:andreekehn@xxxxxxxxx>> wrote:
>> Excellent, thank you both!
>>
>> I've got to get this 100% settled soon!
>>
>>
>>
>> On Dec 8, 2014, at 11:21 AM, Emil Moldovan wrote:
>>
>>> Hi Andree,
>>>
>>> I hopped in with some thoughts below, see *** below. Maybe it helps.
>>>
>>> Pe 07.12.2014 23:07, Andree Kehn a scris:
>>>> I'm creating a special for "Wistful Bride". I've got a full page ad in the
>>>> Real Maine Wedding magazine and handing out coupons at the bridal show
>>>> (that this magazine in distributed at.) I'm fortunate to have the bride
>>>> and groom joining me.
>>>>
>>>> Both the ad and the coupon are intended to drive people to a custom
>>>> landing page on my website.
>>>>
>>>> I then need to persuade them to fill out my lead generation form. My end
>>>> goal is to get on the phone with them. (and then talk them into booking)
>>>>
>>>> I'm imaging a splash page with photo of the couple and then the following
>>>> text- what are you thoughts? (this is fleshed out a mini)
>>>>
>>>>
>>>> You saw us at the bridal show or saw our advertisement.
>>>> *** Want to get the special photography you deserve at a special rate?
>>>> (And here you are on our website, to see if you can budget for the
>>>> photography you know you deserve)
>>>> You can do it! I am offering a package that is $1000 below my normal
>>>> starting rate for any off-peak wedding.
>>>> Is your wedding on an off-peak date? Click here, now, to find out.
>>> *** Not off-peak? I've got you covered, too! OR I've got something special
>>> for you, too
>>>>
>>>> *Couples with peak wedding dates will get your choice of a free engagement
>>>> session or a complimentary Photo Booth. Just mention Real Maine Weddings!
>>>
>>>
>>>
>>> <http://www.avast.com/>
>>> Acest email a fost scanat contra virușilor de către programul antivirus
>>> Avast.
>>> www.avast.com <http://www.avast.com/>
>>
>>
>
>
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