oh wow, that is a great trick!! Love the re-write too! Thanks! I hope you are feeling better! Was it the flu?? On Dec 9, 2014, at 1:18 PM, Damn Fine Words wrote: > My rework of the copy, for fun: > > Curious about whether our photography skills fits into your budget? Wishing > you could have us snapping shots at your upcoming wedding? > > You can. And you can get a $1,000 discount, too. > > How? It's easy. If your wedding is set for an off-peak date, you can save > $1,000 on your wedding photography AND have us be there on your big day, > snapping shots you'll love forever. > > Find out if your wedding date is eligible for a discount now. > > That's what I'd do. When they click through, you can then have something that > shows them off peak dates, with a "eligible for a $1,000 discount", and below > it have the note about peak dates and their bonus. > > Some knowledge for you: > > Perceptually, writing out a number in full, with the comma ($1,000), makes it > look like more than when you don't have the comma ($1000). The number is > longer with the comma, and therefore our minds think it's a larger amount. > > So use the comma when giving discounts. (For example, "You'll save $2,500 off > the regular rate!") Take it out when trying to downplay costs. (For example, > "It'll only cost you $5000.") > > See how that works? Even in this email, the $2,500 looks like more money than > the $5000! > > > > > Cheers, > > James Chartrand > Damn Fine Words/Damn Fine Ebooks > www.damnfinewords.com > > Connect with me: > > On Mon, Dec 8, 2014 at 4:00 PM, Andree Kehn <andreekehn@xxxxxxxxx> wrote: > Excellent, thank you both! > > I've got to get this 100% settled soon! > > > > On Dec 8, 2014, at 11:21 AM, Emil Moldovan wrote: > >> Hi Andree, >> >> I hopped in with some thoughts below, see *** below. Maybe it helps. >> >> Pe 07.12.2014 23:07, Andree Kehn a scris: >>> I'm creating a special for "Wistful Bride". I've got a full page ad in the >>> Real Maine Wedding magazine and handing out coupons at the bridal show >>> (that this magazine in distributed at.) I'm fortunate to have the bride and >>> groom joining me. >>> >>> Both the ad and the coupon are intended to drive people to a custom landing >>> page on my website. >>> >>> I then need to persuade them to fill out my lead generation form. My end >>> goal is to get on the phone with them. (and then talk them into booking) >>> >>> I'm imaging a splash page with photo of the couple and then the following >>> text- what are you thoughts? (this is fleshed out a mini) >>> >>> >>> You saw us at the bridal show or saw our advertisement. >>> *** Want to get the special photography you deserve at a special rate? >>> (And here you are on our website, to see if you can budget for the >>> photography you know you deserve) >>> You can do it! I am offering a package that is $1000 below my normal >>> starting rate for any off-peak wedding. >>> Is your wedding on an off-peak date? Click here, now, to find out. >> *** Not off-peak? I've got you covered, too! OR I've got something special >> for you, too >>> >>> *Couples with peak wedding dates will get your choice of a free engagement >>> session or a complimentary Photo Booth. Just mention Real Maine Weddings! >> >> >> >> >> Acest email a fost scanat contra virușilor de către programul antivirus >> Avast. >> www.avast.com >> >> > >