[opendtv] Re: Fw: Re: Post on alt.tv.tech.hdtv of interest today
- From: "Mark A. Aitken (Webmail)" <maitken@xxxxxxxxxx>
- To: opendtv@xxxxxxxxxxxxx
- Date: Sat, 09 Apr 2005 11:52:14 -0400 (EDT)
A few in line comments.
Quoting Craig Birkmaier <craig@xxxxxxxxx>:
> Doug's inquiries about antennas is a prime example of this. For some
> reason he thinks that the ability to receive signals from distant
> markets is important to television viewers. It is NOT.
B--- S---! Local network IS the choice of most viewers!!!
> IF broadcasters ever decide they need to compete with the program
> distributors who are carrying their water today, then, AND ONLY THEN,
> will technology become an issue. At that point the following issues
> will become important:
We have!
> 1. Can the system support mobile and portable reception? This is the
> ONLY major competitive advantage for broadcasters.
Not really sure this is a fact...I will grant you that it is one view.
> 2. Is the system easy to install with a simple omnidirectional
> antenna that can be located either inside the home, or outside (i.e.
> gutter mount). This configuration MUST be able to receive all local
> channels (distant channels are not relevant if local transmission
> facilities work properly); no rotors, electronically steerable
> antennas or antenna arrays allowed.
On the way...
> 3. Is there a well defined "platform" with all of the services that
> consumers expect today from the other multi-channel services.
> a. A well designed, integrated program guide;
> b. Local caching to support PVR functions and (premium)
> cached VOD services;
> c. Back channel capabilities to support interactive and data
> broadcast services,
> and transactional services;
> d. Competition among vendors to drive innovation and lower
> costs to consumers.
On the way...
> 4. Can the system compete with cable and DBS in terms of delivering
> targeted advertising based on viewer preferences, location, or
> demographic factors?
On the way...
> When viewed from this perspective, it is clear that ATSC is simply a
> place holder, which will need to be replaced in order for
> broadcasters to field a competitive service.
ATSC is a standard. Nothing more, nothing less...
> Regards
> Craig
Regards,
Mark A. Aitken
Director, Advanced Technology
***************************
Sinclair Broadcast Group
10706 Beaver Dam Road
Hunt Valley, MD 21030
Business TEL: (410) 568-1535
Business MOBILE: (443) 677-4425
Business FAX: (410) 568-1580
maitken@xxxxxxxxxx
----------------------------------------------------------------------
You can UNSUBSCRIBE from the OpenDTV list in two ways:
- Using the UNSUBSCRIBE command in your user configuration settings at
FreeLists.org
- By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word
unsubscribe in the subject line.
Other related posts:
