[lit-ideas] Re: The Magic of Images: Word and Picture in a Media Age
- From: John McCreery <mccreery@xxxxxxx>
- To: lit-ideas@xxxxxxxxxxxxx
- Date: Sat, 10 Apr 2004 11:47:41 +0900
On 2004/04/08, at 21:11, Steven G. Cameron wrote:
> **Yes, but... Why do some works succeed (we've discussed the "sublime"
> a few times over the years on this list's various incarnations)?? If
> you
> consider obvious selections: The Mona Lisa, Wagner's Ninth, Pride and
> Prejudice, The Wizard of Oz, The Beatles' Yesterday, Hamlet, many
> Mythology tales, etc.-- what do they have in common, if not some of the
> concepts noted above??
I agree absolutely that the concepts invoked by Paglia are not specific
to advertising. But I wonder what you would think of the proposition
that great ads and great art "work" (affect their audiences) in the
same way, the differences between ads and art lying in their objectives
instead of their mechanisms.
John L. McCreery
The Word Works, Ltd.
55-13-202 Miyagaya, Nishi-ku
Yokohama, Japan 220-0006
Tel 81-45-314-9324
Email mccreery@xxxxxxx
"Making Symbols is Our Business"
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