[webproducers] Re: I found some stats on text vs html

  • From: "m o r r y" <morry@xxxxxxxxxxxxxxxx>
  • To: <webproducers@xxxxxxxxxxxxx>
  • Date: Thu, 2 Jan 2003 13:51:30 -0500

Well maybe I was a little too quick to send that out.

Read the full story on PART of the study here
http://ezine-tips.com/articles/format/20020821.shtml


----- Original Message -----
From: "Marc Siry" <lists@xxxxxxxx>
To: <webproducers@xxxxxxxxxxxxx>
Sent: Thursday, January 02, 2003 1:43 PM
Subject: [webproducers] Re: I found some stats on text vs html


>
> m o r r y wrote:
>
> > For those that care about this I found this info today.  I found it
> > intersting becuase nearly everything I've read so far has said the
opposite
> > yet no hard numbers or studies were referenced in the other articles.
>
> Thanks for the numbers- they are interesting. I'm surprised, personally,
by
> text's higher conversion- not through any evidence of my own, but rather
> judging from the amount of HTML spam I get.
>
> I figure if text was so effective, it would be a larger proportion of the
> mail I'm receiving- yet I get mostly HTML trash.
>
> Then again, I opt-in to almost nothing. Morry, did the study say whether
the
> mailings were opt-in or unsolicited?
>
>
> ----
> marc siry
> freelance interactive creative director
> new york city, usa
>
>
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