My experience with Kodak was just the opposite. Not long ago I had
a question. I don't remember what the question was, but I called
their help line. I got through to someone that not only knew the
answer, but explained WHY it was the answer in terms that even a
dumb photographer could understand.
I greatly appreciated that kind of help and support companies that
have that attitude toward customer service.
Now is it too big?? Maybe. The bigger a company is the harder it
is to keep the bureaucracies under control. That makes it harder
for a company to react in a rapidly changing and developing
environment.
Spinning the film side of the business into another division would
hopefully reduce the size of those hurdles and make a smaller
company easier to adapt. A smaller company may well see the value
of bringing back many of the older products that were profitable,
but to a bean counter might not have been profitable enough to
bother with. A wise old man once told me few people ever go broke
by taking a small profit. Yet in the big company environment
stockholders want big profits.
Personally I don't see the end of film anytime soon. Just as
digital gets better and better, film can too if research and
development continues. Who knows, there may be a process just over
the horzion that is cheap, uses environmentally friend materials,
easy to use and can produce negatives and prints that are good for
1000 years. The way technology has advanced, Id be hesitant to
call anything impossible.
"Speedy ." <speedgraphic@xxxxxxxxxxx> wrote:
The sooner Ole Yeller gets out of the way the sooner someone who
wants to
fill the niche can step in. I have bought almost nothing in a
yellow box
since K_dak discontinued black and white paper.
It will take some time but I believe that within what remains of my
lifetime
Ole Yeller will cease to exist. They are too big and combersome an
organization to be competitive in a digital market. It's too bad
really.
They had a near monopoly on film and paper technology and sales. They
pioneered and promoted the technology that has cost them their
dominant
position and will ultimately be their undoing.
K_dak lost touch with their customers about 25 years ago.
Good Riddance (one day that will be RIP)
Speedy
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