[opendtv] Re: 20040712 Mark's Monday Memo
- From: Bob Miller <bob@xxxxxxxxxx>
- To: opendtv@xxxxxxxxxxxxx
- Date: Mon, 12 Jul 2004 20:41:44 -0400
Mark Schubin wrote:
>- Follow-ups:
> - Other cable and H/DTV -
> - On its HD-on-demand service, Comcast is reportedly offering
>only two movies, "Antarctica HD" and "India: Kingdom of the Tiger":
><http://www.tvpredictions.com/comcasthd070704.html>
> - The National Cable and Telecommunications Association (NCTA)
>mid-year report lists just 382 U.S. DTT stations being carried on any
>U.S. cable systems but 17 HD cable networks. It divides the U.S. total
>multichannel video programming distributor (MVPD) universe (97 million
>households out of Nielsen's 108.4 million TV households) as of April as
>follows:
> - 73.3% - Cable
> - 23.5% - DBS satellite
> - 1.1% - Satellite master-antenna TV (SMATV)
> - 0.4% - C-band satellite
> - 0.2% - Multichannel multipoint distribution service (MMDS)
> - 1.4% - Other:
><http://www.ncta.com/pdf_files/Overview.pdf>
>
>
Which leave 11.4% who rely on OTA TV/DTV.
But cable says that 3 to 4 million households "deliberately steal their
signals".
And satellites says that for every 5 legitimate customers there is one
no so legitimate.
And tvturnoff.org says 2% of households have no TV what-so-ever.
None of these households rely on OTA TV/DTV.
That leaves 3.23% who really rely on OTA TV/DTV.
Some have suggested recently that the downward spiral in those who rely
on OTA has plateaued. Maybe it would be more correct to say hit rock bottom.
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