[sinatraphiles] The Edsel Show

From: "cara" <dmarc-noreply@xxxxxxxxxxxxx> ("cara")
To: <sinatraphiles@xxxxxxxxxxxxx>
Date: Thu, 13 Oct 2022 20:10:23 +0200

The Edsel Show

LOS ANGELES - OCTOBER 12: (Pictured left to right) Louis Armstrong and Frank
Sinatra during rehearsal for "The Edsel Show" sponsored by the Ford Motor
Company. Image dated: October 12, 1957. Hollywood, CA. Originally broadcast
on October 13, 1957. (Photo by CBS via Getty Images)

Snap shot taken

On this day in 1957, Frank Sinatra, Bing Crosby, Rosemary Clooney, Louis
Armstrong, and Bob Hope were brought on by Ford for a TV Special about the
unveiling of the Ford Edsel. As a first of its kind, the marketing tactic
was amazing, however the car ended up being a total flop.
.

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[sinatraphiles] The Edsel Show

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