[opendtv] Re: How Valuable is Low-Band VHF Anymore? | TvTechnology
- From: Albert Manfredi <albert.e.manfredi@xxxxxxxxxx>
- To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>
- Date: Sat, 11 Jul 2015 19:41:11 -0400
Craig wrote:
Nothing in their documents says they want to provide broadband service in 6
MHz
chunks - Yes, they do say they want to support VOD business models, but they
are not specific about how the bits maybe delivered.
Yes, they do say they want to support VOD business models, but they
are not specific about how the bits maybe delivered. There are many
references
to tying broadcasting and broadband, which frankly is not a new idea.
Broadcasters can use other broadband services to deliver VOD programming from
local edge servers.
Yes, we have covered this before. It's easy enough to interpret the rhetoric to
mean that the ATSC is using ATSC 3.0 as that umbrella standard, seamlessly
bringing broadcast, over the existing TV spectrum, together with broadband over
OTHER networks. That's fine with me. I've already said that if this is the
case, or if they simply continue using ATSC 1.0 for the broadcast component,
that broadcast delivery will soon enough go into disuse. As of now, OTA
broadcast has seen a surge of interest because of cord cutting mostly. But if
broadcasters get serious with broadband delivery, mark my words, the broadcast
component will be used less and less, in short order.
The FCC probably does not care this time. If broadcasters want to be bold and
spend billions to take the approach you suggest, I would thing the FCC would
be
delighted.
The FCC would not care if the service on the existing TV frequencies is only
the broadcast aspect, I agree. If the service over the TV frequencies will
include broadband delivery, as is also easy enough to interpret from that
Triveni presentation, then the FCC might take notice.
How involved is the FCC in cellular telephony standards?
The FCC is involved to the point of auctioning off that wireless broadband
spectrum at outrageous prices, which amounts to a hidden tax on all future
users of that additional wireless broadband service. I expect that if
broadcasters do repurpose their RF spectrum for broadband, the FCC might have
something to say about it.
You cannot have it both ways Bert.
Not sure where that came from. Delivery of plain old linear TV to mobile
devices has always been a bust. It's simple.\
It may be true that getting people to support dedicated mobile TV devices, or
add on tuners for their tablets and smartphones has been a bust.
But consumption of video on tablets and smartphones is expanding rapidly;
Consumption of what type of TV content, Craig? Consumption of OTA linear
broadcast TV? No. That's what matters here. What people watch on mobile
devices, with rare exceptions, is on demand content. If ATSC 3.0 plans to use
the TV spectrum for only that old linear broadcast signal, it will go into
disuse in a hurry, assuming of course the broadband component is for real. If
the broadband component is only make-believe, then the broadcast service will
be used by cord cutters as it is now, and gradually disappear, as content
owners put more and more stuff on the Internet.
Bert
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