[opendtv] Re: Fox is a Cable Network??
- From: Mitch Cardwell <mitchrc@xxxxxxx>
- To: opendtv@xxxxxxxxxxxxx
- Date: Wed, 8 Sep 2004 18:42:40 -0700
It says Fox News Channel in the first line of the article.
On Sep 8, 2004, at 4:24 PM, tjharvey@xxxxxxx wrote:
> Broadcast Enginnering claims that Fox was the first cable network in=20=
> history to have a larger RNC audience that the 'broadcast' networks!
>
> I suppose this is the first time in history that Fox is labelled as a=20=
> 'Cable' network....
>
>
> Broadcast Engineering September 8, 2004
>
> News
>
> FOX attracts more convention viewers than broadcast networks
> Sep 8, 2004 8:00 AM, News Technology Update,
>
> The FOX News Channel (FNC) beat the three broadcast networks in=20
> ratings during the Republican National Convention.
>
> On Sept. 2, 7.3 million people tuned in to FNC to watch President=20
> George W. Bush deliver his acceptance speech from the Republican=20
> Convention. That compares to 5.9 million watching NBC, 5.1 million=20
> viewing ABC, 5 million tuning in to CBS and 2.7 million and 1.7=20
> million watching CNN and MSNBC, respectively. FNC drew more viewers=20
> than the networks on the previous two evenings of coverage as well.
>
> The FNC feat marks the first time in broadcast history that a cable=20
> news network has surpassed the major networks in total viewers=20
> watching a political convention.
>
> Industry pundits and observers are uncertain what to make of the FNC=20=
> ratings victory. Some argue that it=92s understandable that FOX would=20=
> outdraw viewers interested in the Republican National Convention=20
> because of its conservative bent. FNC on-air talent and management=20
> bristle at that suggestion, saying the network maintains its=20
> objectivity and has built viewer interest and loyalty with objective=20=
> reporting and a more dynamic look.
>
> On the surface, the networks=92 slide is surprising because they reach=20=
> about 110 million homes while FNC is available in 85 million U.S. TV=20=
> households. But, the networks=92 declining viewership could be seen as =
a=20
> consequence of their decision to scale back coverage of the=20
> conventions when compared to previous efforts.
>
>
>
>
>
>
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--
Mitch Cardwell
mitch@xxxxxxxxxxxxxxxxxxxx
http://www.mitchellcardwell.com
http://blog.mitchellcardwell.com
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