So, I don't know if you've ever come across *The Deal Guy* on YouTube.
Here's a link to his channel:
https://www.youtube.com/channel/UC5Qbo0AR3CwpmEq751BIy0g
I don't actually care to watch his videos, although every now and then I
do, but what I like about his channel is that he is SO on point in every
way.
I see him and I think, yes, that IS *The Deal Guy*. Like, if anyone on the
planet *should* be called *The Deal Guy*, he is that guy. He is like an
avatar of that concept, the total embodiment of *The Deal Guy* aesthetic.
If you put him in a lineup of 100 random people, and then told just about
anyone who didn't already know him to pick out the person most likely to be
called *The Deal Guy*, there's a good chance HE would get picked far beyond
what random chance might allow.
He's almost like a caricature. Like, if they needed a *The Deal Guy* character
on Seinfeld, that's what central casting would have come up with. And I'm
pretty sure he knows it, too.
Because he nails it 100%. Face, haircut, clothing, voice, manner, name of
channel, topic, set, and logo. It's all of one piece.
Not a huge fan of the channel because I'm not that deal oriented, but I
hand out lots of points for skillful media composition.
Scott