[opendtv] Re: Mark's Monday Memo
- From: "John Shutt" <shuttj@xxxxxxxxx>
- To: <opendtv@xxxxxxxxxxxxx>
- Date: Wed, 9 Mar 2005 12:10:35 -0500
I was under the impression that current law regarding NTSC shutoff was
applied market by market. The "Ferree Plan" simply reiterates current law.
The problem arises when you consider that the largest markets (NYC, LA) meet
the 85% criteria, but the remaining 15% relying on OTA is a huge number of
people (15% of 7.3 Million NY homes, or 5.4 million LA homes vs. 50% of
800,000 Salt Lake City homes.)
So we disenfranchise 1 million New York homes, yet let 400,000 Salt Lake
City homes remain with NTSC service? Good plan.
The answer is to have a digital service that truly works, either ATSC
so-called 5th generation, or switch to the
"other-evil-not-suitable-for-the-United-States" system, then and only then
can you set a hard cutoff date.
Dreaming on,
John Shutt
----- Original Message -----
From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
> This suggests that the Ferree plan should be applied market
> by market. It would give everyone a better feel for just how
> disruptive analog shutoff really is and it would provide a
> more gradual demand curve for STBs and a reason to improve
> them. The gradual shutoff of analog would give the networks
> some incentive to develop their DTT multiplexes, which in
> turn might encourage those mostly-OTA markets to switch more
> willingly. Seems like a good thing.
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