Janice That seems to me to be going beyond raising a topic for discussion and expressing your thoughts about it and veers into stating as fact what essentially appears to be solely your opinion given that you have not cited any evidence to back it up .......ad infinitum Janice, you have still completely missed my point. This process is called brainstorming and many groups, both on-line and off-line manage the process perfectly well. It's a stage in the lifecycle of a new idea that comes BEFORE the research. The people doing it are processing externally rather than internally, which is also recognised as a perfectly legitimate processing style. It seems you have missed altogether the potential value of this kind of discussion. We MUST observe market trends, and we do it as individuals all the time. Since I started in this business many of us have shifted sideways many times as the market has shifted. Up until now it has been slow enough for us to choose a direction in response to the shifts and keep up. Don't you think it wise to discuss market trends that may now be moving so fast we might all be choking on the dust? I am speculating that the Web 2.0 world is about to kill aspects of our industry. I am not doing this in isolation, but I fail to see the point of quoting other anecdotal evidence to back my anecdotal evidence. If you want to add to the debate, tell me that Web 2.0 is not or cannot cause our industry to change dramatically, and provide YOUR evidence. I am actually doing YOU a favour by bringing these issues to your attention and encouraging you to think about them. You can thank me later. Christine ************************************************** To view the austechwriter archives, go to www.freelists.org/archives/austechwriter To unsubscribe, send a message to austechwriter-request@xxxxxxxxxxxxx with "unsubscribe" in the Subject field (without quotes). To manage your subscription (e.g., set and unset DIGEST and VACATION modes) go to www.freelists.org/list/austechwriter To contact the list administrator, send a message to austechwriter-admins@xxxxxxxxxxxxx **************************************************