Saw this announcement as well for Zeiss lenses in Nokia cell phones. It seems like a great deal for Zeiss: the lenses are cheap to produce, and they get great brand exposure.=20 I don't see real value at this time considering the low resolution and poor quality of the screens used in cell phones. R.J. -----Original Message----- From: rollei_list-bounce@xxxxxxxxxxxxx [mailto:rollei_list-bounce@xxxxxxxxxxxxx] On Behalf Of Eric Goldstein Sent: Wednesday, April 27, 2005 10:56 AM To: rollei_list@xxxxxxxxxxxxx; rolleiusers@xxxxxxxxxxxxxxx Subject: [rollei_list] OT: A Tessar For Your Cell Phone? http://www.zeiss.com/C12567A8003B58B9/Contents-Frame/C19DD4BE6502AD71C12 56FEA0065F705