[opendtv] =?utf-8?Q?Re:_[opendtv]_Re:_Netflix_Is_6%_of_TV_Business,_43%_of? =?utf-8?Q?_Ratings_Decline_—_Nathanson_|_Re/code?Date: Tue, 5 May 2015 09:42:12 -0400

  • From: Craig Birkmaier <craig@xxxxxxxxxxxxx>
  • To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>

On May 4, 2015, at 10:37 PM, Manfredi, Albert E
<albert.e.manfredi@xxxxxxxxxx> wrote:

And for an MVPD subscriber, there was only one source for those shows: the
MVPD link.

Really? What about the antenna in your fireplace?

Most likely, the only TV source for the household. Now, over the Internet,
you have multiple sources of this syndicated content, just like you do for
lots of other content.

Yes many households use MVPD service as it bundles together what you can get
for free off the air and the stuff you must pay for (which is far more than off
network reruns). And many households now pay for MVPD service and Netflix, and
may use some FOTI services as well.

Matter of fact, with OTA DTV, we have many of these same syndicated shows
OTA, where a few years back, they were mostly available only on MVPD nets. So
competition even for these syndicated shows, which are apparently a lot more
popular than Craig seems to think (depending what he's arguing at the time),
is greater now than it used to be.

Sorry, but you are just repeating what I said. FOTA is highly dependent on
syndicated programming, both off network and shows created for syndication like
Dr. Phil. Yes the MVPD networks are filled with off network shows, but this is
rarely exclusive for long. It is just the natural life cycle for content - it
is worth more and retains exclusivity when it is fresh, then goes into ever
wider distribution at lower prices as it ages.

Take a look at your local TV listings. The fifty plus channels
you receive are filled with syndicated programming.

Thanks for repeating what I said.

No, thank you for repeating what I said. You get more channels today than in
the NTSC era, but they have all been filled with syndicated programming for
many decades.

There are a lot more sources of syndicated programming than there used to be.
Used to be primarily ONLY from that one MVPD pipe into the household.

Sorry, but that's not true. THe MVPD systems grew with original content you
could not get FOTA. After the content congloms got retransmission consent they
took over the MVPD nets and created many new channels filled with their off
network shows. The only thing exclusive about getting these shows from a MVPD
system is that they may appear on a second tier channel operated by the major
networks before they move into wider syndication. These second tier channels
did not cause people to move to cable and DBS; they were put there for channel
surfers. To keep these second tier networks viable they are increasingly
offering exclusive new shows, like A&E's The Walking Dead.

Regards
Craig


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  • » [opendtv] =?utf-8?Q?Re:_[opendtv]_Re:_Netflix_Is_6%_of_TV_Business,_43%_of? =?utf-8?Q?_Ratings_Decline_—_Nathanson_|_Re/code?Date: Tue, 5 May 2015 09:42:12 -0400 - Craig Birkmaier