[opendtv] Re: Google says broadcasters misunderstand Google TV

  • From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
  • To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>
  • Date: Tue, 9 Nov 2010 15:23:25 -0600

Kon wrote:

> I wouldn't call this a misunderstanding on the conglom's
> part - I would call it pure stupidity.
>
> If they were smart they would work with Google to optimize
> their sites and search rankings, ...

> The internet-based content augmentation model via internet
> 'STB' is going to eliminate the traditional interactive STB
> market in the long run, IMO. It will become just another
> dinosaur unable to keep up with change.
>
> Instead they choose to stick their heads in the sand and
> wonder why consumers are flocking to Netflix and the like.

Craig wrote:

> Kon has it exactly right.

Not exactly. IMO, Kon puts emphasis on Google that is not warranted. Other than 
that, I agree with him.

Netflix did not succeed thanks to any Google TV or other similar closed scheme. 
And I cannot fault the various content owners for being leary of CE devices 
that depend 100 percent one one search engine. That's the perfect recipe for 
underhanded deals between Google and whoever gives them the best rewards, down 
the line.

I'm not saying that Google is unethical, or will become unethical. I'm simply 
saying, my preference is always to steer clear of models that facilitate such 
anti-competitve behaviors. Just because Oprah might use "Google" as a verb, 
let's not pretend that Google is the only game in town.

Bert
 
 
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