Hello all How typicaly the digital programs gets inserted [Ad insertion ] in the Video on demand scenerios ? specially in IP environments ? are there any published/agreed standards for the same ? what does it mean by dynamic Ad insertion for On Demand which is supported by video server vendors ? How the Ad insertion is typically handed in case of IPTV broadcast TV channel scenerio ? what i know in this regard is there are some singnals called cue tones using which the the system can rekon that it's time to insert localized content and so based on cue tone it switches the input of the system , but what i would like to know is does it happen before the content gets convered for IP environments or it happens before this digitalization of content sorry for asking such a basic questions but since i am new to this IPTV would so would like to understand this ........ warm regards, Prashant Desai ---------------------------------------------------------------------- You can UNSUBSCRIBE from the OpenDTV list in two ways: - Using the UNSUBSCRIBE command in your user configuration settings at FreeLists.org - By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word unsubscribe in the subject line.