[opendtv] 'Crazy Like a Fox': From Start-Up to Upstart
- From: Monty Solomon <monty@xxxxxxxxxx>
- To: undisclosed-recipient: ;
- Date: Sat, 24 Apr 2004 20:11:32 -0400
'Crazy Like a Fox': From Start-Up to Upstart
By DAVID CARR
April 18, 2004
IN little more than seven years, Fox News set itself a place at the
cable news table and then promptly upended it. All manner of
convention -- presuming lack of bias, leaving the patriotism to the
politicians and regarding institutions with suspicion -- has been
battered by the runaway success of a news division that was initially
received with up-the-sleeve snickering by its competitors, CNN and
MSNBC.
In ''Crazy Like a Fox: The Inside Story of How Fox News Beat CNN,''
Scott Collins renders the fight for cable-news dominance as a
schoolyard throw-down. CNN is the brainy scholar who oozes
superiority, MSNBC is the new kid at school, endlessly trying to
please, and then along comes Fox News, the loudmouth at the back of
the class who trashes the rules everyone else lives by. By
triangulating the story among the three competitors -- the book opens
with the ''glitzy show'' announcing the formation of MSNBC -- Collins
goes beyond transcribing the ticktock of events and infuses the story
with drama.
The book is breezy but avoids coming off as facile, skipping quickly
across big stretches of history and landing hard on critical
inflection points. ''Crazy Like a Fox'' is less about network
tectonics and more about a hearts-and-minds battle for a new
audience, one that sees the remote as a kind of voting machine to
express disaffection with mainstream media and politics.
...
http://www.nytimes.com/2004/04/18/books/review/18CARRLT.html
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