[opendtv] Re: Commentary: Be Wary Of FCC's Cash-For-Spectrum Plan
- From: Craig Birkmaier <craig@xxxxxxxxx>
- To: opendtv@xxxxxxxxxxxxx
- Date: Thu, 5 Nov 2009 07:59:40 -0500
At 5:44 PM -0600 11/3/09, Manfredi, Albert E wrote:
3. They talk about "transition." What transition? After a
broadcaster has given up his 6 MHz channel, why would anyone expect
that "broadcaster" entity to survive? You don't need a "broadcaster"
for the cable content, any more than you need a "broadcaster" for,
say, the A&E channel or ESPN. People on MVPDs want certain content,
and aside from the occasional local news and weather, after OTA
broadcasters give up their OTA spectrum, they can be history. Don't
need no OTA-deprived "broadcaster" for my NCIS fix, thank you very
much.
(Parenthetically, I am not suggesting that "broadcasters" SHOULD
continue to exist. I just don't think that these realities should be
camouflaged with words like "transition." It's no tranbsition. It is
elimination.)
There seems to be some consensus that local content will still exist
and will need distribution outlets to reach consumers.
We are seeing local newspapers dying in front of our eyes. Our NYT
owned Gainesville Sun is a shadow of its former self - looks more
like a thin tabloid now.
THere is lots of talk about how many news organizations can survive
in a local market. We have already seen a few examples of stations
getting a divorce from a major network trying to exist a a local 24/7
news source - KRON in San Francisco and WJXT in Jacksonville are the
best examples, and they are both struggling.
What is clear, is that whatever survives, it probably won't look
like today's TV or newspapers, and it will by necessity be delivered
primarily via the Internet, and PERHAPS via other means such as
broadcasting.
Regards
Craig
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