[opendtv] Re: ATI: Consumers need to understand DRM

  • From: "John Willkie" <JohnWillkie@xxxxxxxxxxxxx>
  • To: <opendtv@xxxxxxxxxxxxx>
  • Date: Thu, 16 Jun 2005 22:50:12 -0700

if the flag rides on a last-minute bill this year or next, it in effect is
dead, per Mr. Karmazin's arguments of several years back, since the
installed base without the flag will be HUGE.  :-)

John Willkie
----- Original Message ----- 
From: "Craig Birkmaier" <craig@xxxxxxxxx>
To: <opendtv@xxxxxxxxxxxxx>
Sent: Wednesday, June 15, 2005 4:48 AM
Subject: [opendtv] Re: ATI: Consumers need to understand DRM


> At 12:34 AM -0700 6/15/05, Kon Wilms wrote:
> >ATI is going to 'educate' us? Drawing on their *cough* many years of
> >expertise in the content protection industry, perhaps? The sheer
> >audacity of that statement floors me.
> >
> >If you keep telling people the kool-aid is good, eventually they will
> >start drinking it.
>
> Perhaps they believe they have no choice. Clearly, their graphics
> boards are going to need to implement HDCP over DVI. The CE guys are
> already deploying monitors and receivers with this technology, and
> the cable and DBS industries are supporting HDCP for their STBs.
>
> I suspect that ATI is trying to get out in front of a thorny issue:
>
> Why is my ATI graphics card not working when when some "vidiot" has
> screwed up and set the DVI content protection bit wrong?
>
> And don't think for a second that the Broadcast Flag is dead. It is
> likely to reappear as a rider on a budget bill or something similar
> in the next 12 months, just like the 85% rule that the NAB managed to
> add to the 1997 budget bill.
>
> The politicians understand the tremendous leverage they have in
> working with Hollywood to extend content management controls across
> almost every device that can touch TV, movie and music bits.  Thhere
> little that the average citizen can do to stop them from extorting
> more money from the content conglomerates in exchange for new
> legislation to control our use of content anytime...everywhere.
>
> >There is no doubt in my mind ATI products are not in my future.
> >
> >Vote with your wallet. Not everyone wants a convergence computing device
> >with some bullshit DRM chip or *cough*big brother*cough* content
> >protection hook on it.
>
> It's not a question of what "WE" want. It's a question of what the
> special interests can get from Congress in exchange for the money and
> the political cover that they will provide.
>
> >  > Bummer...
> >
> >Yeah, for them. Why is it that we just 'accept' these things as
> >consumers?
>
> I'm not too sure that we are accepting all of this. One can  make a
> compelling argument that consumers are fighting back with "piracy,"
> which in my dictionary is the equivalent of "Fair Use," as opposed to
> "content conglomerate abuse."
>
> The most effective way to fight back is to stop watching and buying
> their content. The good news is that this IS happening. Movie theater
> attendance is down; DVD sales are down; CD sales are down; broadcast
> network ratings are down.
>
> >
> >I realize that for the content protection industry to have a viable
> >business model they must preach doom and gloom, loss or profits,
> >industry collapse, yadda yadda, but really, come on, 99% of the viewers
> >out there just aren't going to care to pirate 99% of the content out
> >there - they just don't have the time or inclination. The other 1% will
> >get around these DRM issues no matter what, ofcourse inconveniencing the
> >rest with higher prices for hardware and more complex configurations.
>
> Apparently Kon is not affected by the reality distortion field that
> the content industry and politicians have created. He is absolutely
> correct...
>
> But this will not stop the content conglomerates and the politicians
> from using piracy as the excuse to extend their control over digital
> media content.
>
> Regaards
> Craig
>
>
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