DEAR LIST, For another perspective (and, perhaps a reality check) please read the e-mails below. -----Original Message----- From: Partsorder VHAB [mailto:partsorder@xxxxxxxxxxxxx] Sent: Wednesday, June 29, 2005 5:22 AM To: bobkiss@xxxxxxxxxxxxx Subject: Svar: C'MON Dear Mr Kiss, Claes Milton has informed me about your enquiry, and it is quite obvious that it causes a great deal of frustration to you that we cannot supply this flash sync. spare part any more. It is of great value to Hasselblad that you have been a devoted ambassador for many years, and I am sorry that you feel we are letting you down. Even a company like Hasselblad must discontinue deliveríes of spare parts at some point, and you are right that we could have chosen to ensure deliveries by engaging an external company. There are several reasons why we have not, and our policy has been to deliver spares for 20 years after discontinuing a product. Due to the dramatic changes in the business environment and the pace of technological development, the so-called product life cycle is getting shorter and shorter. For our digital product we have to deliver spares for 5 years after discontinuation (legislation), but the products are obsolete within those 5 years because of the pace of development. This is the way the market development takes us - like it or not. The bottomline is, that we are not able to help you out on this spare part. We cannot keep you from speaking badly about us if you choose to, but I hope you will not. Best regards Carsten Kronborg After Sales Manager carsten.kronborg@xxxxxxxxxxxxx >>> "BOB KISS" <bobkiss@xxxxxxxxxxxxx> 29-06-05 14:03 >>> DEAR MR. KRONBORG, I have recently ordered and received parts for my 25-year-old Seal dry mount press and my three Gray Lab timers one more than 30 years old. Both companies have either changed owners or merged with larger companies (another sign of the times). BOTH have established subsidiary companies or made arrangement with independent companies who access and sell parts for their older equipment. The Graylabs cost less than $100 when I bought them. The Seal press cost around $1,000 originally and the latest version of the same model costs around $1,700. They are both companies, like Hasselblad, that built equipment to last for the hard working professional. They understand that good will, positive public relations, AND FUTURE SALES depend on them maintaining the reputation of standing behind their equipment. If companies that sell equipment at a small fraction of the cost of even a Hasselblad lens can manage to arrange an outside supplier for spare parts why can't Hasselblad? I don't want to believe that the company that I have promoted for all these years will, indeed, let me down. You have stated, "There are several reasons why we have not, and our policy has been to deliver spares for 20 years after discontinuing a product" but you have not told me those reasons. I was quite put off by the dismissive tone of Claes' e-mail but I am a reasonable man and will listen to reason. Try explaining your reasons to me. Further I, like the rest of the world, intend to go digital. I intend to purchase a digital back for my Hasselblads and connect it to an Imac with a fire wire. Your statement about the life of the new Hasselblad digital equipment has made it clear to me that it will be MUCH economically wiser to find a spare parts supplier for my older 'Blad equipment (even if it means buying extra equipment for parts) and update the digital backs than to purchase new digital Hasselblad equipment which will have, by your own statement, "For our digital product we have to deliver spares for 5 years after discontinuation (legislation), but the products are obsolete within those 5 years because of the pace of development." It appears that rapid obsolescence is a double-edged sword...yes? As I prefer to end on a positive note, I have a suggestion. Why doesn't Hasselblad at least try to find some small companies, repair shops, or parts suppliers to whom you can refer those of us who continue to use your older equipment? Make a small list that can be posted to your web site or e-mailed to us Jurassic era photographers. This would take very little time and maintain the integrity that Victor Hasselblad's writings and Ernst Wildi's professionalism have lead the world of professional photographers to expect from Hasselblad since I bought my first one in 1970. CHEERS! BOB ============================================================================================================To unsubscribe from this list, go to www.freelists.org and logon to your account (the same e-mail address and password you set-up when you subscribed,) and unsubscribe from there.