[amayausers] Re: Advertising- Onesies add up
- From: "Kesavan" <kesavan@xxxxxxxxxxxxxx>
- To: <amayausers@xxxxxxxxxxxxx>
- Date: Wed, 18 Oct 2006 08:38:32 +1000
-----Original Message-----
From: amayausers-bounce@xxxxxxxxxxxxx
[mailto:amayausers-bounce@xxxxxxxxxxxxx] On Behalf Of Steve Cohen
Sent: Wednesday, 18 October 2006 8:16 AM
To: amayausers@xxxxxxxxxxxxx
Subject: [amayausers] Re: Advertising- Onesies add up
Doing one at a time takes way to long for $10 profit. By the time you
deal
with the customer, picking out a design/fonts, choosing colors, item to
be
sewed on, ordering the item from your supplier, setting up the deisgn on
the
computer, and changing colors on your machine, you have already spent
15-30
minutes time. Now you still have to sew it out or pay your employees to
do
it. Think about all of that. You have now lost money on the job.
Steve
From: "Kesavan" <kesavan@xxxxxxxxxxxxxx>
Reply-To: amayausers@xxxxxxxxxxxxx
To: <amayausers@xxxxxxxxxxxxx>
Subject: [amayausers] Re: Advertising- Onesies add up
Date: Wed, 18 Oct 2006 08:06:13 +1000
I did 4 onesies - towels yesterday. $12 each had them done in half an
hour while the other machines were running. That=92s $48 which is 3 =
hours pay for my helper. In this day and age they are doing even 20 caps
in China. There will come a day when we are left with nothing but
onesies.
Leaflets are good but I feel a little ad even a one liner in the yellow
pages gives you a presence there for people to look up if they loose
your leaflet.
Just my 2 cents
Anand
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As others noted-yellow page ads bring in the retail 'onesies' which just
tie you up for time to make $5. I do no advertising-other than a great
deal through my local chamber of commerce. They want to send out
newsletters every other month-in exchange for me paying the postage (at
bulk non-profit rate I get them to add a 'flyer' in each letter! So we
spend about $150 and get 750 pieces mailed direct to businesses. I get
ad specialty flyers from my distributors-some free, some I pay for-and I
also have made up my own through a regular print shop cheap. They also
run a yearly televised 'auction'-and I donate a 'business package' last
year valued at $1500. Jackets, hats, (embroidered), pens, and mugs
imprinted. This year instead of one large package, they will let me
break it up to auction off each item. So I'm going to go with hats (from
my inventory only, 48 per 'group'), jackets (I have a couple dozen on
hand) and also screenprinted shirts, sweats, etc. to make $2,000 (at my
usual retail pricing) in exchange, we get featured 'front row' ads in
all the mailings, teevee ad, and on going ads during the all day
auction. Ended up getting all kinds of business from last year's auction
for months! =
=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D
=3D=
=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D
=3D=
=3D=3D=3D=3D=3D=3D=3D=3D=3D=20
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