[THIN] Re: Buh-By Presentation Server...Hello XenApp Server
- From: "Braebaum, Neil" <Neil.Braebaum@xxxxxxxxxxxxxxxxx>
- To: <thin@xxxxxxxxxxxxx>
- Date: Fri, 1 Feb 2008 08:47:46 -0000
Aren't we in danger of giving too much credibility to the marketing of all this?
I mean truly, apart from the whole "reinventing the concept" thingmy, as always
it comes down to this - there's nothing new under the sun, here.
Marketeers will change names of things, and re-market them as if they're a
whole new revolution. But it won't be that long until the name changes again.
The reality is that surely people don't suddenly decide to buy a product based
on the fact it's got a new name. They may become aware, or more aware of a line
of products, due to the upsurge in hype and advertising that gets caught up in
a name change, though.
I'm wondering if I'm alone in saying "Who cares?" what they call it?
Fundamentally, IT people tend to know and lump it all within the moniker of
"Citrix" so what does it really matter, 'cept to people in marketing, and
people who are easily led?
Neil
> -----Original Message-----
> From: thin-bounce@xxxxxxxxxxxxx [mailto:thin-bounce@xxxxxxxxxxxxx]On
> Behalf Of Steve Greenberg
> Sent: 31 January 2008 20:19
> To: thin@xxxxxxxxxxxxx
> Subject: [THIN] Re: Buh-By Presentation Server...Hello XenApp Server
>
>
> Just got back from Summit. As we are all under NDA at this
> point I can only speculate about a post that suggests that
> Citirx is planning to rename flagship products to XEN.
> Hypothetically if that were true of this supposed name change
> I would hypothetically fully support such a change. The IT
> world is changing fast and virtualization is becoming the
> mainstream. A nice short name that ties together multiple
> products into meaningful categories and conveys the elegance
> and "virtualness" of XEN, along with it hybrid
> opensource/commercial connotations and it's marketing
> approach of having a free "light" version of it's flagship
> product, could overall a very good thing, if such a thing
> were in fact to be announced publicly J
> If said name change were to be made I think after the initial
> discomfort and disruption of said hypothetical event, that
> may or may not be the stated intention of Citrix, would,
> ultimately prove to be a very effective and bold move forward
> in this evolving space.......
> That is, I would support such a move if it were in fact to occur J
>
> Steve Greenberg
> Thin Client Computing
> 34522 N. Scottsdale Rd D8453
> Scottsdale, AZ 85266
> (602) 432-8649
> www.thinclient.net
> steveg@xxxxxxxxxxxxxx
>
>
>
>
> From: thin-bounce@xxxxxxxxxxxxx
> [mailto:thin-bounce@xxxxxxxxxxxxx] On Behalf Of Joe Shonk
> Sent: Wednesday, January 30, 2008 6:26 PM
> To: thin@xxxxxxxxxxxxx
> Subject: [THIN] Re: Buh-By Presentation Server...Hello XenApp Server
>
> That's an awesome idea!
>
>
>
>
> From: thin-bounce@xxxxxxxxxxxxx
> [mailto:thin-bounce@xxxxxxxxxxxxx] On Behalf Of Merino, Ormond
> Sent: Wednesday, January 30, 2008 1:58 PM
> To: thin@xxxxxxxxxxxxx
> Subject: [THIN] Re: Buh-By Presentation Server...Hello XenApp Server
>
> As long as they rename CCIA to XenMaster I'm ok with it
>
> From: thin-bounce@xxxxxxxxxxxxx
> [mailto:thin-bounce@xxxxxxxxxxxxx] On Behalf Of Chad Schneider (IT)
> Sent: Wednesday, January 30, 2008 3:55 PM
> To: thin@xxxxxxxxxxxxx
> Subject: [THIN] Re: Buh-By Presentation Server...Hello XenApp Server
>
> XenToMyPC
>
> :)
>
> >>> On 1/30/2008 at 2:08 PM, <kwajalein@xxxxxxxxx> wrote:
> hmmm... why not GoToFarm to be consistent with their other
> GoToxxxxx stuff?
> ----- Original Message -----
> From: Chad Schneider (IT)
> To: thin@xxxxxxxxxxxxx
> Sent: Thursday, January 31, 2008 7:00 AM
> Subject: [THIN] Re: Buh-By Presentation Server...Hello XenApp Server
>
> The change of colors on their promotions, web page, etc., was
> a sign of things to come.
>
> >>> On 1/30/2008 at 12:36 PM, <WBECKETT@xxxxxxxxxxxxx> wrote:
> Will they have a new symbol, like a guy with legs crossed and
> hands in prayer form?
>
>
>
>
> From: thin-bounce@xxxxxxxxxxxxx
> [mailto:thin-bounce@xxxxxxxxxxxxx] On Behalf Of Chad Schneider (IT)
> Sent: Wednesday, January 30, 2008 12:19 PM
> To: thin@xxxxxxxxxxxxx
> Subject: [THIN] Re: Buh-By Presentation Server...Hello XenApp Server
> I see them encompassing their virtual environments, by
> further expanding the Xen name.
>
> >>> On 1/30/2008 at 11:09 AM, <Neil.Braebaum@xxxxxxxxxxxxxxxxx> wrote:
> Indeed.
>
> And as much as I dislike all the form over function marketeering, it's
> not as if it's totally unexpected, is it.
>
> I mean, how many name changes had occurred before it was called
> Presentation Server?
>
> Eventually it'll come full circle, and be called Winframe ;-)
> (and yes,
> I'm kinda glossing over the first product they had, because it's not
> really the same...)
>
> Neil
>
> > -----Original Message-----
> > From: thin-bounce@xxxxxxxxxxxxx
> > [mailto:thin-bounce@xxxxxxxxxxxxx] On Behalf Of Chad Schneider (IT)
> > Sent: 30 January 2008 17:04
> > To: thin@xxxxxxxxxxxxx
> > Subject: [THIN] Re: Buh-By Presentation Server...Hello XenApp Server
> >
> > Citrix XenApp Server
> >
> > It is still a Citrix product.
> >
> > >>> On 1/30/2008 at 10:46 AM, <gareese@xxxxxxxxx> wrote:
> >
> > XenApp Server. don't forget the server, very important. We
> > wouldn't want to get it confused with a workstation or something.
> >
> >
> > On Wed, Jan 30, 2008 at 10:37 AM, Beckett, William (Bill)
> > <WBECKETT@xxxxxxxxxxxxx> wrote:
> >
> >
> > XenApp? OMG
> >
> > ________________________________
> >
> > From: thin-bounce@xxxxxxxxxxxxx
> > [mailto:thin-bounce@xxxxxxxxxxxxx] On Behalf Of Jan
> > Sent: Wednesday, January 30, 2008 9:08 AM
> > To: thin@xxxxxxxxxxxxx
> > Subject: [THIN] Re: Buh-By Presentation Server...Hello
> > XenApp Server
> >
> >
> > Why??? Citrix, read my message... this is STOOPID! Keep
> > the same name.
> >
> >
> > On Jan 29, 2008 4:27 PM, Greg Reese <gareese@xxxxxxxxx> wrote:
> >
> >
> > Just curious what everyone thinks of yet
> > ANOTHER name change by Citrix of their flagship product.
> >
> > Greg
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