Aaron, Kodak et al were too complacent. They didn't R&D innovation into the basic chemistry of conventional photography to make it simpler. The entire emulsion technology should have been revolutionized. As for Nikon, Canon et all, digital was an unexpected windfall. They already had the electronic format perfected for film cameras. All they had to do was adapt the circuitry to serve the sensor. The front end of the camera was an already amortized investment. Not only that, but digitals need no motorized film advance. No need for code reading on cassettes. Once in production, Nikon et al probably make more money per digital than they did on the film bodies. By contrast, Kodak et al just coasted along on the expectation that film would have no viable competitors. After all, TV and Polaroid failed to even threaten conventional film. And it's a long way from the gross scanner to a sophisticated camera sensor. Best, Bob -----Original Message----- From: oboeaaron@xxxxxxx To: pure-silver@xxxxxxxxxxxxx Sent: Wed, 7 Feb 2007 7:18 PM Subject: [pure-silver] Re: Kodak Film Hi Bob, That's as may be, but how is current film not "easy and fast to develop and print?" The speed benefits of digital (in terms of consumer photography, mind you - I'm not turning in my Luddite card yet) have been somewhat overblown in an environment of pervasive one-hour minilabs. Online distribution (email and web) and cost are the "killer apps" of digital, though I and I'm sure others on this list have run the numbers and found the cost argument to be a red herring. I do fully agree with the previous point about digital being a serendipitous surge at the end of an already declining cycle, and having almost run its own course. Joe consumer doesn't need a 20+MP digital any more than he needed a Hasselblad. Best regards, From the armchair of: Aaron Reece Oswego, NY, USA 60" snow accumulation since Monday and another 40+" projected through Friday . . . On Feb 7, 2007, at 7:39 PM, afterswift@xxxxxxx wrote: If R&D people inside or outside Kodak could deliver film that is easy and fast to develop and print, digital will not monopolize photography. Kodak has been sleeping on this front for almost 100 years. They got a rude awakening. = ________________________________________________________________________ Check out the new AOL. Most comprehensive set of free safety and security tools, free access to millions of high-quality videos from across the web, free AOL Mail and more.