atw: Re: Offshoring: Don't shoot the messenger

  • From: Stuart Burnfield <sburnf@xxxxxxxxxxx>
  • To: austechwriter@xxxxxxxxxxxxx
  • Date: Mon, 30 Aug 2004 14:55:32 +0800




> Right up there with the Chevy Nova that GM cannot sell in South
> America as, in Spanish, "No Va" means "It does not go".

http://www.snopes.com/business/misxlate/nova.asp

   "The Chevy Nova legend lives on in countless marketing
   textbooks, is repeated in numerous business seminars,
   and is a staple of newspaper and magazine columnists who
   need a pithy example of human folly. Perhaps someday
   this apocryphal tale will become what it should be:
   an illustration of how easily even "experts" can sometimes
   fall victim to the very same dangers they warn us about."

---
Stuart Burnfield
Information Developer
Australian Programming Centre

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