[tinwhiskers] More of a WEEE Directive than a RoHS but FYI in any case.

  • From: Frank Simpson <FSimpson@xxxxxxxxxxx>
  • To: tinwhiskers@xxxxxxxxxxxxx
  • Date: Wed, 27 May 2009 12:48:10 -0700

Hello,

This is along the lines of a WEEE Directive than being RoHS Compliant, but 
FYI in any case.  Of course it comes down on all of us to be knowledgeable 
of our own actions.

THX
fs

Link:
http://smt.pennnet.com/news/display_news_story.cfm?Section=WireNews&Category=HOME&NewsID=178395&pc=ENL



British e-Waste Recycling Falls Short
Business Wire (May 22, 2009) 
BRACKNELL, London, May 22, 2009 (BUSINESS WIRE) -- Consumer confusion 
around the recycling options available for old electronics has led to a 
country of technology wasters, with one out of two British consumers 
failing to correctly recycle their old technology and the nation's young 
the most notable accumulators. 








This is according to new research conducted for Dell on the recycling 
habits of 5,000 consumers across the UK (1,000 respondents), France, 
Germany, Italy and Spain. 
The findings reveal interesting gaps when it comes to electronics 
recycling depending on gender, age and nationality, with Germans proving 
the savviest (four in five regularly recycle electronics) compared to the 
more complacent British public (only one in two). 
In general awareness levels of electronic manufacturers' recycling schemes 
and government initiatives such as the WEEE Directive, the British again 
fall behind and are the least aware of such initiatives or legislation 
compared to other consumers in Europe. In fact, when it comes to 
understanding the importance of correct technology recycling, UK consumers 
claim to be more influenced by the media than by government legislation. 
However, while the British are less informed about the correct procedures 
for electronics recycling, and show little interest in the available 
recycling initiatives and legislation to do so, this does not mean that 
they make the worst recyclers overall. In fact, the level of British 
consumers who claim to regularly recycle paper, plastics and glass, is 
higher than the European average, according to the study. 
Consumer recycling behaviour is also found to vary across the UK dependent 
on region: 
-- Respondents in Scotland and London are found to care more about the 
implications of improper technology disposal, with four percent of 
consumers in each location claiming to recycle electronics more than any 
other category of waste (4 percent of respondents versus a 1 percent 
average across the UK) 
-- The Welsh on the other hand are more complacent - or less informed 
about how to recycle technology - with consumers there recycling 
electronics the least often of all UK regions (17 percent of Welsh 
respondents have never recycled technology) 
-- The influence on recycling by the media is most apparent in London, 
with 85 percent claiming to be more influenced by local news than by the 
government 
-- A lack of awareness about technology recycling is found to be most 
apparent in the North East, with nearly 3/4 of residents there claiming 
they do everything they can to recycle - but less than one percent 
recycling electronics 
-- 60 percent of respondents in Yorkshire and the Humber had never heard 
of the WEEE directive or other similar government legislation before 
whereas 60 percent of people in the South West of England had heard of 
such legislation. In addition, 72 percent of respondents in the North West 
were unaware of their computer manufacturer's recycling policies. 
To increase technology recycling and address Europe's fastest growing 
waste stream(1), Dell encourages organisations' and governments to adopt a 
more targeted approach in communicating the free technology recycling 
initiatives currently available in the UK and why it's so important for 
the British public to get involved. Consumers can also follow four simple 
steps: 
-- Learn about electronic manufacturers' recycling policies by looking for 
recycling information in the product literature or on the manufacturer's 
Web site. Initiatives such as those run by Dell, are often free and 
include collection 
-- Call their local council or council-run recycling centre to establish 
where they have the facilities in place to deal with electronics 
-- Share knowledge and discuss recycling with others (join the discussion 
on www.regeneration.org) 
-- Make recycling fun and educational and involve family, friends and 
neighbours. 
Dell's own takeback and recycling programme offers consumers no-charge 
recycling of any brand of used computer or printer with the purchase of a 
new Dell computer or printer; and any Dell equipment with or without a 
purchase. The global consumer recycling programme also provides consumers 
with an option to donate their old computers to non-profit organisations 
that help people in their own communities. 
Quotes: 
Jean Cox-Kearns, Recycling and Takeback Manager, Dell EMEA, says: "The 
research suggests different motivations behind recycling depending on sex, 
age and geography. It tells us that electronic manufacturers such as Dell 
need to adopt a more targeted approach in communicating the free 
technology recycling initiatives available and why it's so important to 
get involved." 
Tony Juniper, former Friends of the Earth director and independent 
sustainability advisor, says: "These findings show a clear need to drive 
awareness with consumers around the mounting issue of e-waste and its 
serious implications to health and the environment. Already, we see 
positive champions at large across Europe so it's now just a case of 
electronic manufacturers and governments in every country making the 
disposal of old electrical equipment as accessible and as commonplace as 
recycling old paper, plastics and glass." 
Caroline Fines, Executive Director, Global Cool says: "It's great that 
companies like Dell are taking action to help customers recycle their old 
electronic goods. Global Cool has also found that, as well as enabling 
people to be more environmentally friendly, it's important to also inspire 
them to do the right thing and show them the positive difference that 
their actions make." 
Notes to Editors: 
1. The research was commissioned by Dell and conducted by Research Now: 
http://www.researchnow.co.uk 2. For further information on this research 
and Dell's recycling initiatives, please follow: www.dell.com/earth 
3. Additional photography, data, graphics and quotes are available on 
request 
4. The Waste Electrical and Electronic Equipment Directive (WEEE 
Directive) came into force in January 2007 and aims to both reduce the 
amount of electrical and electronic equipment being produced and to 
encourage everyone to reuse, recycle and recover it. To find out more, 
follow: 
http://www.environment-agency.gov.uk/business/topics/waste/32084.aspx 
Links: 
Dell.co.uk 
Dell's Direct2Dell blog 
Dell's Flickr page 
About Dell 
People worldwide can buy Dell online, by phone and in 24,000 stores. 
SOURCE: Dell 
CONTACT: Ellen Murphy Dell Inc +44 (0) 1344 378 523 Ellen_murphy@xxxxxxxx 
or Caroline Taylor Enfatico +44 (0)2075434883 caroline.taylor@xxxxxxxxxxxx 


Copyright Business Wire 2009 

Regards,

Frank Simpson
Component Engineer / Document Control

XP Power, Inc.
990 Benecia Avenue
Sunnyvale, California 94085

fsimpson@xxxxxxxxxxx
Direct (408)-524-8591
FAX      (408)-522-9989

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