[opendtv] Re: Wolfsson's Wednesday Words (Mark's Monday Memo)2004 March 31
- From: Tom Barry <trbarry@xxxxxxxxxxx>
- To: opendtv@xxxxxxxxxxxxx
- Date: Fri, 02 Apr 2004 19:42:15 -0500
If the local station carried it NBC non-exclusively for free then they
would effectively be bidding against NBC for retrans consent in
dealing with the local cable company. The cable company might prefer
to carry the local but only if the terms were good.
And a couple year later when the contracts expired and NBC already had
a deal with cable then I wonder if the non-exclusive carriage would
still be free?
This might put an increasing squeeze on the non-O&O network
affiliates. Some might ending up dropping back to must-carry.
Is that good or bad? And, as Bert says, for whom?
- Tom
PS - On the Topica list I had to do a reply-all and then delete the
extra names to avoid duplicate posts. On Freelist just a reply gets
me the list address. Neeto!
Manfredi, Albert E wrote:
> John Shutt wrote:
>
>
>>Imagine if NBC came to their
>>affiliates and said "for $2 million a year, you can be an=20
>>exclusive NBC
>>affiliate in your DMA, but if you agree to non-exclusivity,=20
>>you can have the
>>network feed for free." NBC owns most of the major market=20
>>broadcasters
>>already, and the medium and small market affiliates couldn't=20
>>afford the cost
>>of exclusivity. Suddenly there is the "NBC Channel" on cable.
>>=20
>>Scary.
>
>
> That would be the national network concept. Ask yourself this, though. =
> Who is it scary to? The viewing public? Or the local broadcast =
> affiliate?
>
> What if, in allowing national networks to exist, the industry as a whole =
> can afford to create more networks rather than fewer?
>
> Bert
>
>
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