[opendtv] TV Technology: TV News Rules

  • From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
  • To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>
  • Date: Tue, 16 Jul 2013 00:04:58 +0000

The graphic mentioned in the article shows that overall, 55 percent claim that 
TV is their main news source.

TV network unspecified, 26 percent
Fox, 8 percent
CNN, 7 percent
Local, 4 percent
News/evening news (unspecified), 2 percent

ABC, MSNBC, cable news (unspecified), NBC, PBS, BBC, and all the rest were 
specified by 1 percent or less.

I don't see this adding up to 55 percent, or even close to that, so what it 
tells me is that TV news of one type or another is a lot more popular than some 
people like to pretend. Even with the younger generation.

So, if/when TV goes to Internet distribution primarily, traditional local TV 
news/weather, and network news, would seem to continue to have a following. 
Broadcasters would continue to have a role, is what this tells me, even if they 
won't need the big sticks eventually.



Deborah D. McAdams / 
07.08.2013 12:01 AM

TV News Rules

Gallup: More than half of adults prefer television news

PRINCETON, N.J. - Television is the main source of news for more than half of 
U.S. adults, according to a June Gallup poll. Fifty-five percent of respondents 
named some sort of TV as their main source for news.

"Half of adults aged 18 to 29 and half aged 30 to 49 identify television as 
their main source of news. This is nearly double the rate for the Internet even 
among these more tech-savvy populations," Gallup's Lydia Saad wrote. "However, 
it does differ from older generations who put relatively more emphasis on TV 
and less on the Internet."

The 50-64 set skewed 58 percent toward TV news; those 65 and older, 68 percent. 
Just six percent of the Social Security qualifiers named the Internet as their 
main news source.

Of the overall sample, 18 percent preferred the Internet (including 2 percent 
naming Facebook, Twitter and social media); 9 percent, print; 6 percent, radio; 
2 percent "word of mouth," and the rest followed some other form of media or 
none at all.

The TV news breakdown was as illustrated in the accompanying graphic.

Gallup queried 2,048 U.S. adults 18 and above, from June 20-24. The firm said 
"for results based on these samples of national adults, one can say with 95 
percent confidence that the margin of error is plus or minus three percentage 

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