[opendtv] Rumor mill: Sony's new pay-TV service to be priced at around $80 per month - FierceCable
- From: Craig Birkmaier <craig@xxxxxxxxxxxxx>
- To: OpenDTV Mail List <opendtv@xxxxxxxxxxxxx>
- Date: Tue, 7 Oct 2014 07:58:06 -0400
http://www.fiercecable.com/story/rumor-mill-sonys-new-pay-tv-service-be-priced-around-80-month/2014-10-06
Rumor mill: Sony's new pay-TV service to be priced at around $80 per month
After getting "creamed" in negotiations with content suppliers, Sony will offer
its new OTT-based pay-TV service at a consumer price of about $80 a month.
Citing unnamed sources, the New York Post says that Sony initially wanted to
create a lower priced service featuring a more stripped-down programming
package. However, the Japanese electronics conglomerate has faced the same
uphill pressure the indigenous pay-TV industry has been grappling with in terms
of program acquisition--entertainment conglomerates are still leveraging
distribution of fringe channels along with their more popular networks.
"They had huge ambitions of breaking up the bundle and being the champion of
the consumer, but they've had no success in doing that and they're licking
their wounds," an unidentified industry source told the Post. "They got creamed
in negotiations."
In September, Viacom announced that it had struck a deal with Sony to put 22 of
its networks on the new service. According to the Post report, the platform
will carry around 100 channels.
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- » [opendtv] Rumor mill: Sony's new pay-TV service to be priced at around $80 per month - FierceCable - Craig Birkmaier
