[opendtv] Re: Europeans 'not excited by mobile TV'
- From: "johnwillkie" <johnwillkie@xxxxxxxxxxxxx>
- To: <opendtv@xxxxxxxxxxxxx>
- Date: Wed, 26 Sep 2007 09:50:49 -0700
Nobody is, once you mention the possibility that there might be a charge for
it. A friend of mine just returned from IBC, where he had a booth. "Lots
of interest among telcos on the transmission gear," which his firm sells,
"but nobody is buying, and the business model is in flux."
He was impressed with the video on MediaFlo, which he saw for the first
time, as was I a few years back, but not the screen size.
Here's something you might not have heard elsewhere. MediaFlo in the U.S.
is a demonstration project, like when Sony and Qualcomm joined together to
make the first CDMA phones. Offshore, Qualcomm is pursuing a different
tract, not a carrier to carriers, but they will be merely selling the tx
systems to foreign buyers.
Sounds to me like they aren't so sure about the commercial prospects outside
their 'demonstration project.' And, of course, Verizon has never released a
number about subscribership. Can't wait until AT&T gets on board; that
reported zero could double or triple.
John Willkie
P.S. A few months ago, I posted a comment about the slim to none prospects
of mobile video on the InfectiousGreed.com blog run by a local vc. Starting
the next day, all sorts of news and zines on mobile video starts arriving in
my inbox. The largest content deal to date, by the way, is for the "Late,
Late Show with Craig Ferguson." Verizon is offering full length, commercial
free downloads of the show about 10 hours after broadcast. Wow! I can't
wait to stand in line to sign up for that! (It's a show that only college
kids and unemployed insomniacs watch.)
-----Mensaje original-----
De: opendtv-bounce@xxxxxxxxxxxxx [mailto:opendtv-bounce@xxxxxxxxxxxxx] En
nombre de Manfredi, Albert E
Enviado el: Wednesday, September 26, 2007 9:22 AM
Para: opendtv@xxxxxxxxxxxxx
Asunto: [opendtv] Europeans 'not excited by mobile TV'
Are Americans? I've been wondering about this for some time, what with
all the hype surrounding it for so many years.
My bet is that no one is all that interested. Even those into such
gadgets, after the novelty wears off, will find it awkward to watch this
tiny screen when they are on the move.
Even that supposed 20 percent of Asians, who now claim to be interested.
Bert
---------------------------------------------
http://www.dtg.org.uk/news/news.php?class=countries&subclass=0&id=2723
Europeans 'not excited by mobile TV'
As ministers in France this week discussed how mobile television should
be rolled out in the country under plans to complete digital switchover
by 2011, a new report by market researcher Gartner suggests European
consumers are lukewarm to the prospect of watching TV on a handset.
According to Gartner only 5% of Europeans are interested in watching
either broadcast TV or video clips on their mobile phones within the
next year. The figure contrasts with around 20% of Asians who say they
are interested.
"I think the main reason is the compromise you are making on the device
you need to carry to watch TV-either too big if you want a nice
experience, or too small and you do not have a good experience," Gartner
analyst Carolina Milanesi told Reuters.
French finance minister Christine Lagarde and junior trade minister
Herve Novelli met this week with regulators and mobile operators to
consider how best to achieve an accelerated rollout of mobile TV in
France.
Lovelace Consulting 26.09.2007
----------------------------------------------------------------------
You can UNSUBSCRIBE from the OpenDTV list in two ways:
- Using the UNSUBSCRIBE command in your user configuration settings at
FreeLists.org
- By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word
unsubscribe in the subject line.
----------------------------------------------------------------------
You can UNSUBSCRIBE from the OpenDTV list in two ways:
- Using the UNSUBSCRIBE command in your user configuration settings at
FreeLists.org
- By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word
unsubscribe in the subject line.
Other related posts:
