Terms of Reference
Recruitment of Communication and Campaign Manager
Post
:
Communication and Campaign Manager (CCM)
Specific requirement
:
Eligible for Indonesian nationality only
Report to
:
Country Representative
Team members
:
3 to 4
Implementing partners
:
15
Other program to coordinate with
:
4
Duty station
:
Jakarta, with extensive travel to program sites (North Sumatera, West Java,
East Java, Central Java, Lampung, Bali and Central Sulawesi)
Contract duration
:
1-year full time with possible extension towards the end of program
Language
:
Indonesian
English - advance (speak, read, write, listen)
*A. **Background*
*About Rutgers WPF Indonesia*
Rutgers WPF Indonesia is a not for profit organization that has been
working in Indonesia since 1997. Our work focuses on advancing the
fulfilment of sexual and reproductive health rights for adolescents and
young people, and the elimination of gender-based violence. Together with
our partners, we develop intervention models to increase knowledge and
strengthen systems that promote, uphold, and fulfil human rights. We
develop comprehensive sexual and reproductive health education and services
for adolescents and young people. We innovate to engage boys and men in the
elimination of gender and sexuality-based violence.
To ensure sustainable changes, we join efforts with key actors in
non-government sectors, faith-based organizations, and professional
associations, to strengthen the Government of Indonesia’s efforts to combat
violence against women and children. Most importantly, we partner with
young people to address issues that matter in their lives.
*About the post*
Rutgers Indonesia has been successful in promoting SRHR and SGBV
Prevention, facilitating public support and establishing the comprehensive
sexuality education (CSE) for young people, adolescents, young parents,
teachers, religious leaders, community leaders, government officials, and
other duty bearers. To ensure the visibility of Rutgers Indonesia’s work
and achievement, Rutgers Indonesia needs to engage the media in promoting
success stories, advocating policy makers and enhancing people’s awareness
and participation. The engagement strategy should be able to stimulate
various stakeholders to learn more about Rutgers Indonesia and its
successes. It is important for Rutgers Indonesia to develop and implement a
sound media strategy to increase its profile and to promote its programs.
A Communications and Campaign Manager (CCM) will be recruited to play a
major role in improving Rutgers Indonesia ‘s visibility and in ensuring
continuous contact and exchange with local and national media. The CCM is
responsible for the design, management and implementation of the
communications strategy for Rutgers Indonesia, with a view to influence
policy-makers, to promote public and media outreach and to mobilize
resources and financial support and the works of Rutgers Indonesia in
general.
Under the guidance and direct supervision of the Country Representative,
the CCM is expected to reinforce the capacity of the Partnership to
implement effective communication messages internally and externally
pertaining to the mandate and work of the organization through the use of
appropriate information media, advocacy approaches and communication tools.
*B. **Objective*
This ToR is developed to guide Rutgers WPF Indonesia team to hire talent
that fits with the requirement of CCM, within the set time frame. Detailed
description of this position is described in the next part of this ToR.
*C. **Scope of Work*
Under supervision of the Country Representative and in close collaboration
with the knowledge management and monitoring-evaluation team, the CCM will
play a critical role in developing communications and media strategy,
work-plan and implementing arrangement, focusing on three main activities:
1. Develop *Effective communication and campaign strategy* and
planning focusing on achievement of following activities:
a. Develop an organization-wide communication and campaign strategy
and plan, helping to improve Rutgers Indonesia capacity to communicate its
programs and knowledge to public
b. Establish the new branding of Rutgers Indonesia for 2021 – 2025
program cycles
c. Establish the SOP of Communication and Campaign and manuals for
Rutgers Indonesia and its partners.
d. Mainstream and sensitize the Communications Strategy, Plan, SOPs
and Manuals to all Rutgers Indonesia staff, consultants, and implementing
partners.
2. Ensures *effective implementation of communication and campaign
strategy* focusing on achievement of the following activities:
a. Support preparation and organization of public relations events
including budget preparation, disbursement and accountability report etc
b. Provide on-going liaison, support and facilitation among program
and other program Rutgers Indonesia and the Head-quarter offices in
preparing information-related materials
c. Support design and development of communication and campaign tools
for effective communication and publications on achievement of positive
public support supported by Rutgers Indonesia
d. Prepare quality materials for presentation, media release,
speeches, talking points, concept notes, correspondence and other
information publications, and disseminate media information materials.
3. Manages the writing, development, design, production and
dissemination of diverse publications and news releases through a variety
of media, including print, broadcast and social, focusing on the
achievement of the following results:
a. Elaboration and implementation of Rutgers Indonesia publications
strategy and plan based on the corporate publications policy
4. Maintain and increase the visibility of Rutgers Indonesia, focusing
on achievement of the following activities:
a. Together with Knowledge Management officer, increase the promotion
and utilization of Rutgers Indonesia social media visibility, consultation
platform, and learning management system
b. Together with Knowledge Management officer, promote the knowledge
products of Rutgers Indonesia and its implementing partners for awareness
raising and resource mobilization.
c. Maintain the consultants of website, podcast, and Rutgers
Indonesia’s media platform.
*Maintaining effective partnership*
· Establish and oversee mechanisms to update communication and
campaign implementation in implementing partners.
· Lead the implementation of regular global communication program
partner meetings.
*D. **Requirements*
*Skills and Behaviour*
· Familiarize with ethics and code of conduct in Rutgers WPF
Indonesia.
· Hold self-accountability in making decisions, managing resources
efficiently, achieving and role-modelling Rutgers WPF values.
· Build and maintain effective partnership with team members,
colleagues, and partners.
· Strong media relations experience with ability to think creatively
and generate new story angles.
· Self-starter with ability to work independently and in
cross-functional teams.
· Ability to bring new creative ideas to communicate the
organization's work and grow audiences and reach.
*Requirement*
1. Excellent project management skills and experience of managing
complex projects with multiple international partners, preferably
experience of managing communication and campaign in SRHR-SGBV projects,
2. Proven experience in communication and campaign with experience of
participatory methods a strong asset,
3. Commitment to Rutgers’ central approaches of meaningful youth
participation and a positive Rights Based Approach,
4. Experience of line management of staff, experience of remote
management will be an asset.
5. Excellent interpersonal, communication and diplomatic skills.
Proven leadership and strategic thinking skills. Experience working with
high level global national stakeholders.
6. Good understanding and supportive of young people’s role in
communication and campaign, ability to create a safe arena for young people
to contribute to SRHR and SGBV outcomes.
7. Fluency in English both oral and written is a MUST.
*E. Terms of employment*
The appointment is a full-time position of 40 hours per week. Rutgers
Indonesia offers a one-year contract with possibility of extension. The
post holder will be based at Rutgers WPF Indonesia office in Jakarta with
frequent travel to Rutgers Indonesia sites.
*F. Timeline*
Expected to submit the advertisement during 6th – 13th of April 2021.
Shortlist and interview process during the 4th week of April 2021 and the
position is expected on board in the 3rd week of May 2021.
G. How to Apply
Please send a *motivation letter and CV* to Rutgers Indonesia:
recruitment@xxxxxxxxxx*., with the email title: CCM POSITION by April 12,
2021 COB. *
Candidates should also include a link to original products/reports written
in English. Interviews will take place in the fourth week of April 2021.
*We do not appreciate receipt of any commercial correspondence through the
channels listed for the purposes of replying to this advertisement. Rutgers
Indonesia is an organization that upholds the values of equality and
justice; we encourage women, people with disabilities, marginalized groups,
various ethnicities and religions to apply to the position in Rutgers
Indonesia.*
