I've noticed that some of the "channels" on PlutoTV have done something
similar to this. I think the block is longer when movies are shown.
On Thu, Oct 29, 2020 at 7:47 AM Rick Goetz <rickg@xxxxxxxxxxxxxxxxxx> wrote:
Dear friends I’m afraid I been thinking. A dangerous past time I know.
It seems silly to think folks watch a TV channel more than 3 hours at a
time. I know when my favorite show, Live PD was on, my attention was waning
toward the end of a 3 hour block. And I never watched anything else on A&E.
So maybe that is the viewing habit of today. People watch one channel
for 2-3 hours, then move on to something else. Maybe, and just maybe, we
should program a good solid 3 hours block each night, say starting at 4 pm,
and then repeat it till 4 pm the next night. So if you were doing a Classic
TV format, you might make Mondays & Wednesday Comedy, Tuesday & Thursdays
Detective, Wednesday and Saturday Sci-Fi and Sundays War or Game Shows.
Folks at home would tune in during one of those 8 blocks and watch. They
could watch other channels and know they can come back and catch their
favorite 3 hours on your station. If doing Classic TV with 8 minutes of ads
per hour, there is a good chance if they bought one of those 48 slots in
the 3 hours and kept that slot for all repeats, almost everyone in the area
would see their spot at least once a day.
Unless it is a tragedy, folks do not stay glued to a station 24/7.
Thoughts?
Rick Goetz
R & L Media Systems
(615) 826-0792
rickg@xxxxxxxxxxxxxxxxxx
<http://www.avg.com/email-signature?utm_medium=email&utm_source=link&utm_campaign=sig-email&utm_content=emailclient>
Virus-free.
www.avg.com
<http://www.avg.com/email-signature?utm_medium=email&utm_source=link&utm_campaign=sig-email&utm_content=emailclient>
<#m_-8093143868192657954_DAB4FAD8-2DD7-40BB-A1B8-4E2AA1F9FDF2>
