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Protect Your Passw0rd National Campaign Launched By Neighbourhood Watch
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Dear Gordon
_*Neighbourhood Watch launches PROTECT YOUR Pa$$W0rD campaign with 3
quick and easy steps*_
As we spend more time at home and on our online devices, over one third
(34%) of people say that they’re more concerned about cybercrime than
physical crime and a startling 1 in 5 people are a victim of
cybercrime!* You could be more at risk than you might think.
If strengthening your passwords is something you keep putting off, or
you feel overwhelmed by the sea of online security information, you’re
not alone.
As part of our Cyberhood Watch initiative, launched in 2019 in
partnership with Avast, we have launched a*PROTECT YOUR Pa$$W0Rd*
campaign that targets both the overwhelmed and complacent, providing
everyone with 3 easy steps to be more secure online.
*PROTECT YOUR Pa$$W0Rd in 3 easy steps*
1. Create a separate password for your email account
2. Use 3 random words
3. Turn on two-factor authentication (2FA)
To find out more about how to do each step visit our Password Protection
<https://www.ourwatch.org.uk/passwords> page on our website .
But we won’t stop there! Whilst taking those *3 easy steps *will go a
long way to protecting yourself online, we want to protect not just you
but *your whole community*! To do this, we are asking you to spread the
word and help protect your family, friends, colleagues and neighbours by
*sharing these 3 easy steps with 3 others*.
To share with others you can forward this email to at least 3 of your
friends, share the information from ourPassword Protection
<https://www.ourwatch.org.uk/passwords> page in your local newsletter,
or share our campaign on your social media channels using our Protect
your Pa$$W0Rd Campaign Pack
<https://www.ourwatch.org.uk/sites/default/files/documents/2020-11/NW%20Passwords%20Social%20Media%20Pack_2.pptx>,
_*More about the campaign*_
Our campaign will run on social media for 4 weeks from 9th November
2020. We are targeting both Neighbourhood Watch members and non-members
alike with two different attitudes to online security.
For those that are unsure and overwhelmed by an abundance of advice, we
want to cut though the noise and*simplify the confusion*, so they feel
empowered to take action.
And for those that think ‘it won’t happen to me’ we want to shock them
into action, so that they realise how prevalent the problem is, *even
amongst young people.*
We have created social media animated and still graphics targeted to
both those audiences, supported by further information detailing how and
why to take each step on our dedicated *Password Protection
<https://www.ourwatch.org.uk/passwords>* page.
Download our *Protect your Pa$$W0Rd Campaign Pack
<https://www.ourwatch.org.uk/sites/default/files/documents/2020-11/NW%20Passwords%20Social%20Media%20Pack_2.pptx>*
to share the campaign across your networks using email, whatsapp,
Instagram, Twitter, Facebook and in newsletters.
Why not go one step further and share our*Protect your Pa$$W0Rd Press
Release
<https://www.ourwatch.org.uk/sites/default/files/documents/2020-11/NW%20Press%20Release%2005112020.pdf>*
locally and don’t forget to let us know about any local press you are
able to generate.
*Visit our Protect your PA$$word
<https://www.ourwatch.org.uk/get-involved/support-campaign/protect-your-paw0rd>
campaign page to find out more.*
*Perceptions of cybercrime in the UK report produced in partnership with
Avast, surveyed over 14,000 Neighbourhood Watch members:
https://press.avast.com/hubfs/media-materials/kits/Avast%20Cyberhood%20Watch/Avast_CyberHood_Watch_Report%20FINAL.pdf?hsLang=en
For more information contact Deborah Waller on
deborah.waller@xxxxxxxxxxxxxxx
<mailto:deborah.waller@xxxxxxxxxxxxxxx?subject=Protect%20your%20Pa%24%24word%20campaign>.
Kind regards
*NEIGHBOURHOOD WATCH NETWORK, Central Support Team*
_*Follow us..*_
*Website:* ourwatch.org.uk <http://www.ourwatch.org.uk>
*Facebook:* facebook.com/ourwatch <http://facebook.com/ourwatch>
*Twitter:* twitter.com/N_watch <http://twitter.com/N_watch>
*Instagram:* neighbourhood.watch.insta
<https://www.instagram.com/neighbourhood.watch.insta/>
*LinkedIn:* linkedin.com/company/neighbourhood-watch/
<http://linkedin.com/company/neighbourhood-watch/>
*Attachments*
3steps300x300.gif
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25.1 KB
*/Message Sent By/*
Deborah Waller (NWN, Senior Digital and Communications Manager, England
and Wales)
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