see url:
https://www.timesofisrael.com/how-mcdonalds-took-the-same-stance-as-ben-jerrys-but-avoided-public-backlash/
see full story...
Quote<<<
NEW YORK — Long before Ben & Jerry’s, it was McDonald’s that took a
stand against Israeli settlements.
In 2013, the fast-food chain’s chief executive in Israel refused an
offer to open a branch in the northern West Bank settlement of Ariel,
sparking anger from settlers and right-wing lawmakers from the Jewish
Home party, who called on Israelis to boycott McDonald’s in response.
The party’s chairman, Naftali Bennett, vowed to be the first customer to
eat a hamburger at local rival Burger Ranch, which announced that it
would open a branch in the Ariel mall where McDonald’s had refused.
But the backlash largely ended there, at the fringes. McDonald’s
continued operating roughly 180 branches throughout Israel proper,
including dozens that are kosher-certified. When Samaria Regional
Council chairman Yossi Dagan launched a campaign to prevent McDonald’s
from participating in a tender to operate at Ben Gurion Airport in 2019,
he failed to convince the powers that be, and the Golden Arches were
unveiled in the duty-free area the next year.
Similar to Ben & Jerry’s, McDonald’s backs a position against sales
beyond the Green Line, not differentiating between Israeli settlements
and other West Bank areas under limited Palestinian control. But unlike
the ice cream supplier, McDonald’s avoided issuing a press-stopping
statement to announce the policy.
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