Hi folks, this week's playlist winner is Eagle Anderson, host of the Country
Corner (Mondays 2-3 PM). Eagle played a track from Steve Dawson's new album
(#258 on the playlist) and wins a CD from the promo box.
Remember to explore the playlist and play underplayed and underheard music for
a chance to win next week. Variety makes your show better and you can't win
without playing music off the playlist! Good luck next week!
--
Since we are in award season, it's time to talk about award shows and how you
can use them in your show.
Last weekend, the Grammy awards were presented, and this past week, the Juno
Award nominees were announced, which are Canada's version of the Grammys. Both
of these award shows have categories that aren't mainstream and do fit into our
programming. Let's take a look at both.
First, let's start with the Junos. You can find the list of the nominees here:
[ https://junoawards.ca/nominees/ ;| https://junoawards.ca/nominees/ ] ;
You're going to see, at the top of this list, all the popular genres of music,
such as the People's Choice Award, Song of the Year, Album of the Year, etc.
Mainstream radio will be playing these artists, so we can ignore these awards,
since we won't be playing the music there. Scrolling down, you'll eventually
run into categories like, Adult Alternative Album of the Year, Vocal Jazz Album
of the Year, Classical Album of the Year, Indigenous Artist of the Year, and so
on. These are the awards you should be focusing on, featuring music and artists
that aren't being played. A host could take the nominees and feature each on
their show, especially if the show's focus is on the type of music there. What
better way to showcase Canadian blues music by playing the artists nominated
for the blues awards? The station often has a lot of these nominated albums
already in our library, so take some time to check our library and the playlist
for these artists and check them out. Featuring these artists can fit into any
show too, and make sure you mention they are nominated for a Juno and in what
category, which will get your audience more interested and excited in the music
you play.
Going to the Grammys next:
[ https://www.grammy.com/awards/65th-annual-grammy-awards-2022 ;|
https://www.grammy.com/awards/65th-annual-grammy-awards-2022 ] ;
Once again, scrolling down will get you to categories that mainstream radio
doesn't focus on, like Americana, Blues, Classical, Latin and more. A dive into
some of the artists mentioned there will get you some good music, and some of
it we may already have at the station. For example, Samara Joy, the
breakthrough artist of the year and the jazz vocal album of the year, is
currently on our playlist and ready to be exposed to your audience. You can
look for Canadian connections in the music too, since many Canadians were
nominated. I heard a great story on the CBC this week about the song "Made Up
Mind", which won Bonnie Raitt an award for Americana song of the year, but was
written by a Canadian act, The Brothers Landreth, whom the staiton has many of
their albums in our library.
Awards, of course, don't stop with the biggest award shows. There are awards
for genres and locations to check out. One of Canada's most famous are the
ECMAs, the East Coast Music Awards: [ https://www.ecma.com/ ;|
https://www.ecma.com/ ] . There's the Maple Blues Awards, focusing on Canadian
blues: [ https://www.mapleblues.ca/ ;| https://www.mapleblues.ca/ ] And the ;
Canadian Folk Music Awards: [ https://folkawards.ca/ ;| https://folkawards.ca/ ] ;
. How about the Fraser Valley Music Awards, hosted by campus/community station
CIVL in Abbotsord? [ https://fvma.civl.ca/ ;| https://fvma.civl.ca/ ] .These, ;
and many more awards are out there waiting for you discover new music and to
get that music played on your show. Playing the music and mentioning the awards
are great ways to showcase great music and to add more context to the music
programming on your show.
--
Steve Marlow, Programming Coordinator
CFBX 92.5 FM www.thex.ca
Campus/Community Radio for TRU and Kamloops