Hello austechies To the many of you who have endorsed me for skills I do have, thank you. To those who have endorsed me for skills I do not have, what on earth were you thinking? Are you deliberately trying to frame in the minds of others an image of me that I am not? Folks, I am not a copy-writer, I have never been a copy-writer, and don't want in any way to be associated with the pernicious black-art of copy-writing (with its screaming intensifications and its implicit belittlements that border on psycho-abuse: "you have not truly lived unless you have experienced the exhilaration and the sensual styling of the all new Howdie V12", " Go on, be a real mum and give them Caries Flakes for breakfast and" . you get my drift). So why are some you endorsing my non-existent copy-writing skills? A miasma of deception commingling with defamation is nettling my nostrils. And why are some of you endorsing my software development skills? Crikey, I wouldn't know a class statement if it reared up at me in bloody revolution. And the last time I executed a branch, it fell smashingly on the neighbour's fence. Stop it, stop it, stop it. Resist the temptation to endorse the dim-witted guesses of that cog-slipping, Watts-driven perpetuator of misinformation, that generator of self-aggrandisement, called LinkedIn. (Someone admitted the other day, to a table of lunching professionals who had met through LinkedIn, that she had touched up her LinkedIn photograph to make her look younger. I'm glad she was frank, because many of us had been wondering when the other [name withheld] was going to turn up.) If anyone needs reminding of just how dumb and misleading software can be, turn on your Microsoft Word's grammar checker. The absurdity of the recommendations of the world's reputedly smartest programmers might just inspire you to turn off a lot of other software that clogs up our lives with pretend knowledge while pick-pocketing our privacy along the way. In a word: stop misrepresenting others through thoughtless endorsements. It sours morally no less than a deliberate lie. As does photo-shopping a glamour you may once have thought you had. In a world of lies, thank the gods for Mr Curly and his duck. Geoffrey Marnell Principal Consultant Abelard Consulting Pty Ltd P: 03 9596 3456 M: 0419 574 668 F: 03 9596 3625 W: <http://www.abelard.com.au/> www.abelard.com.au