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Ponder on that a bit—they are superior, not just to you, but to the “clueless consumer” as well. They are superior beings-- they just know better than all the rest of us. That’s the lifeblood that runs through animal activists’ veins. In the early-1990s I attended two separate national animal rights’ conferences in Washington, D.C. It was quite an experience, especially since I applied Monell’s tactic, I went undercover. I told people that I was newly engaged in the movement and still finding my way. Talk about feeling like a fish out of water. As you can imagine it was uncomfortable, but mostly it was extremely frustrating because not only couldn’t I speak up to correct the blatant falsehoods, I had to respond as if I agreed with the rhetoric and ideas. The multiple-day event was part education (for me and the activists), part motivation and part circus. The actual number attending clouds my memory, but it was in the neighborhood of 600 to 800 people. I heard some amazing things, some crazy things and some flat out scary things—things that would be hard to convince others that I was not simply making up. Just a few weeks ago two such conferences were held in the nation’s capital—the Animal Rights 2010 Conference and the Humane Society of the United States’ Taking Action for Animals. In total, something like 1,000 activists participated. In some ways, more than 15 years later, the movement is the same, mostly in terms of rhetoric. They align animal rights with the women’s movement, civil rights or the holocaust. Common quotes still surface, such as: “Owning animals is the equivalent of slavery,” says Hope Bohnec, In Defense of Animals; “I have no problem with breaking and entering, destroying labs, burning buildings and busting open cages,” says Camille Hankins, Animal Liberation spokesperson. One that’s particularly disturbing because it comes from a university professor is “We should distinguish a message from less meat, because we want no meat,” says Carrie Packwood, University of Georgia. But the movement’s tactics, at least those exposed to the public are quite different. All in all, the animal rights movement is more polished and focused today. Even back in the 1990s it was no longer a new movement and the public generally shrugged it off. The activists were increasingly organized, but they were grasping at topics. Their efforts were radical, they focused on laboratory animal testing, not eating meat and throwing paint on people who wore fur. People for the Ethical Treatment of Animals was in the driver’s seat. Today, HSUS is the kingpin, as its more mainstream messages and tactics are more palatable to the public, which has helped get results such asProposition 2 in California. You don’t hear much from PETA these days, but HSUS is a wolf in sheep’s clothing as PETA connections have built its foundation. The movement ranks animal agriculture among its top focus. There’s less reliance on shock value and more on businesses (owning stocks to influence company decisions), legislation, regulation, public policy and public perception. “Any state with an (ballot) initiative process is in our radar,” said Jennifer Hillman, HSUS. But make no mistake, two threads remain intact between then and now—HSUS and animal rights remains a threat to animal agriculture and the end goal is veganism (not just vegetarianism). The goal is certainly not pasture-raised, “natural”, “organic” meat. It’s not about the size of the pen or the animal’s feeding, handling and care. The public needs to understand this, but so does agriculture. Anyone with even one animal on their land needs to recognize that that animal agriculture is one issue in the activist’s heart and mind. “I dream of a vegan world; that’s where I want everything to go,” said Gene Baur, Farm Sanctuary. And remember, they are superior to the rest of us. By Marlys Miller, editor Pork magazine 3 COMMENTS add comment Jennifer Trout, MD, August 17, 2010 08:18 report abuse That's "Dr Redneck" to you, Bryan! Dr Jennifer Trout, DVM Furn Dale Holsteins Fallston, MD littleblackdogs, Pennsylvania, August 17, 2010 05:36 report abuse Jeeze Marie, does anyone think for themselves anymore? This is how it goes, right? First dogs and cats, then cows and chickens and birds and fish..the frightening slippery slope away from torment and back to good ole' fashioned animal husbandry, the kind my proud Christian 'redneck' Arkansas grandparents practiced every single day of their farming lives.. . God forbid... It's a fear worse than Fidel... So now we have foisted upon us the goose-stepping D.C. lobbyist and P.R. henchmen spreading fearful and inconceivably ridiculous rumors that ANY support of the goals of the Humane Society or any other 'animal rights activist' leads directly to Government Enforced National Vegetarianism! Purina and Monsanto and Tyson's and McDonalds and Con-Agra and all the other BILLION dollar multinational giants of the food industry plus OUR WAY OF LIFE and OUR FREEDOMS to be driven out of town by The Mighty Wayne Pacelle!!! The sheer stupidity of all this astounds me and I am too old to be astounded. Was everyone asleep during Economy class? The word isn't 'redneck'...where I come from that's a compliment.. It's 'ignorant'.. Nowhere is that a compliment. steven matthews, md, August 17, 2010 04:28 report abuse "From my cold dead hands" will they take my animals. 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