[opendtv] Google Tries Again With Google TV

  • From: Monty Solomon <monty@xxxxxxxxxx>
  • To: undisclosed-recipient:;
  • Date: Wed, 9 May 2012 10:49:53 -0400

Google Tries Again With Google TV

By NICOLE PERLROTH
MAY 7, 2012

Google, once again, is making a push into the living room.

It is a destination the search giant tried - and failed - to reach 
when it first brought out its Web-enabled Google TVs in 2010. The 
goal all along has been to bring Google's search and YouTube services 
to Internet-enabled television so it could capture a share of 
spending on TV advertising, which still commands the biggest portion 
of ad budgets.

But Google TV never lived up to its hype. Reviewers called it 
"chaotic," major television networks blocked their online content 
from streaming to Google TVs and consumers complained the system was 
too slow and flaky to justify the price tag. Less than a year after 
its debut, Logitech, one of Google's initial manufacturing partners, 
abandoned the effort, called the partnership a "mistake" and said it 
cost Logitech $100 million in operating profit.

But with Apple widely expected to bring out its own full-fledged 
Apple TV - one blog reported that a prototype has been floating 
around - Google is not giving up. It is determined to replicate the 
success of its Android operating software for smartphones on 
television screens.

This time Google has partnered with the set-top manufacturers LG, 
Samsung, Sony and Vizio. It announced those partnerships at the 
Consumer Electronics Show in January, but consumers were not told 
when they would become available or how much they would cost.

LG confirmed on Monday that it would ship two Web-enabled Google TVs, 
a 47-inch screen (47G2) and a 55-inch screen (55G2), to the United 
States and that the models would go on sale later this month. The TVs 
will cost $1,699 and $2,299, respectively.

...

http://bits.blogs.nytimes.com/2012/05/07/google-tries-again-with-google-tv-2/

 
 
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